COMPANY

Sales Layer

Sales Layer is a pIM software for managing and distributing product catalogue data.

Sales Layer operates in the MarTech Vendor segment.

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Distinction

Sales Layer is a B2B PIM software vendor, not a sales enablement platform, CRM, or advertising technology company. Its core function is managing and syndicating product catalogue data rather than running commerce transactions directly.

Founded
2013
Headquarters
C/ del Cronista Carreres, 11, Ciutat Vella, 46003 València, Valencia
Core Segment
MarTech Vendor
Company Size
50–200
Official Links
Website
Verified
2026-04-23

Sales Layer: About

Sales Layer operates a B2B SaaS model built around product information management. It creates value by acting as the operational system of record for product catalogues, helping customers centralise product data, improve data quality, enrich content, and syndicate channel-ready information across commerce and internal systems. Adjacent modules such as connector tooling, AI workflow automation, and AI-access infrastructure increase platform utility, support expansion within accounts, and strengthen retention.

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Sales Layer: Market Position

Sales Layer is a Spanish B2B software company that sells a cloud-based product information management platform. Its core platform centralises product data and digital assets, applies governance and enrichment workflows, and distributes catalogue content to websites, marketplaces, distributors, procurement tools, and internal systems. The company also offers connector infrastructure, AI-assisted enrichment and localisation, and an MCP server that exposes catalogue data to AI and automation tools.

The business serves organisations with complex product catalogues, particularly manufacturers, distributors, ecommerce teams, product managers, marketers, and IT teams. Revenue is generated primarily through recurring SaaS subscriptions, with pricing tailored by user access, plan configuration, and enterprise requirements. The commercial value proposition is faster catalogue operations, more consistent product data, and reduced manual integration work across sales channels.

Sales Layer: Key Competitors & Alternatives

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Sales Layer: Frequently Asked Questions

What is Sales Layer?

Sales Layer is a cloud-based product information management platform that helps businesses centralise, enrich, govern, and distribute product catalogue data across channels.

Who uses Sales Layer?

It is used by manufacturers, distributors, ecommerce teams, product managers, marketers, PIM administrators, IT teams, and other businesses managing complex product catalogues.

How does Sales Layer make money?

It primarily makes money through recurring SaaS subscriptions, with seat-based pricing, configurable plans, and enterprise quotes for larger deployments and integrations.

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