rtbmarket.com
Programmatic ad platform connecting advertisers and publishers.
Available information varies by company and source.
Profile record updated:
Company facts
- Entity type
- COMPANY
- Market role
- AdTech Vendor
- Official website
- locatrics.com
What rtbmarket.com does
RTBMarket runs a two-sided programmatic advertising platform that creates value by matching advertiser demand with publisher inventory through automated auctions and direct programmatic transactions. Its value proposition is operational efficiency in buying and selling media, combined with targeting and optimisation capabilities that aim to improve campaign performance and publisher yield.
Category differentiation
This appears to be a programmatic advertising technology platform, not a consumer website, publisher, or retail marketplace. It should also be distinguished from generic RTB infrastructure vendors and broader ad tech suites with larger verified corporate footprints.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
RTBMarket is a B2B programmatic advertising platform that facilitates automated media transactions between advertisers and publishers. Its core functionality includes real-time bidding, programmatic direct, audience targeting, publisher inventory monetisation, and campaign optimisation across web and in-app environments. The business operates as a two-sided ad tech marketplace rather than as a publisher or agency. It generates revenue by taking a fee or margin on media spend and transactions flowing through its platform, potentially supplemented by platform-related targeting and optimisation services for digital advertisers, performance marketers, and online publishers.
Business model & monetisation
The most likely monetisation model is a percentage take-rate or platform fee tied to programmatic media spend and transactions between advertisers and publishers. Commercial mechanics likely include CPM- or CPC-linked campaign spend fees, exchange or platform margin on cleared inventory, and possibly bundled targeting or optimisation capabilities embedded within managed platform usage.
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
EASYmedia GmbH
IAB vendor record: 168
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 2, 3, 4, 5, 6, 7, 8, 9, 10
- Declared feature IDs
- 1, 2, 3
- Declared special purpose IDs
- 1, 2, 3
- Declared special feature IDs
- 1
Products & market categories
Media Channel
Ad Format
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about rtbmarket.com
What is RTBMarket?
RTBMarket appears to be a B2B programmatic advertising platform that connects advertisers with publishers through real-time bidding and related ad transaction tools.
Who uses RTBMarket?
Its users appear to be digital advertisers, performance marketers, and online publishers seeking automated media buying, selling, targeting, and monetisation.
How does RTBMarket make money?
It likely makes money through transaction-based fees or take-rates on programmatic media spend, with targeting and optimisation functionality supporting the platform economics.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
6 publicly documented primary sources and citations linked across the market graph.
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