Prada Group

JCDecaux H1 2026 Growth Fueled by Digital & Programmatic

JCDecaux reported solid organic revenue growth and markedly improved profitability in the first half of 2026. Organic revenue rose 5.7% to €1.95 billion, with the digital business up 14.5% and representing 42.8% of total revenue. Programmatic advertising grew 30.9%. Operating margin improved to 18.4% and operating income increased 16.8% to €359 million. Recurring EBIT, net profit and cash flow all rose substantially; free cash flow turned positive and net debt was reduced. The company expects around 5% organic revenue growth for Q3 2026 and will continue to focus on expanding digital inventory, programmatic platforms and data-driven solutions.

Prada Group posts double-digit H1 2026 revenue growth

Prada Group reported a 16% year-on-year increase in net revenues for the first half of 2026, reaching €3.05 billion, with organic growth of 5% (Q2 organic +7%). Retail remained the largest channel at €2.63 billion. The core Prada brand recorded roughly 3% retail growth while Miu Miu also grew though less than the prior year. Adjusted EBIT was €530 million, representing a 17.4% margin; the margin decline reflected currency effects and the inclusion of Versace. The group ended the half with net debt of €693 million, invested €247 million, and paid dividends. Management described the outlook as cautiously optimistic amid geopolitical and economic uncertainty, emphasizing product innovation and operational discipline.

Gen Z Redefines What Makes a Brand Iconic

A new study, Icons in Flux, commissioned by GentleForces with data partner Walr and surveying 3,000 adults in the UK and USA, finds younger audiences—especially Gen Z—define 'iconic' as participatory, fast-changing and often the result of viral moments. Key findings include that 50% of 18-24-year-olds have stripped a brand of iconic status for being 'too safe', 65% of younger respondents say a single viral moment can make a brand iconic, and 64% believe iconic status can be achieved in under a year. The report argues brands must embrace cultural co-creation and community-led approaches while balancing heritage to remain relevant.