PlayableMaker
No-code SaaS for building and exporting playable ads.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- playablemaker s.r.o.
- Entity type
- COMPANY
- Founded
- 2024
- Headquarters
- Višňová Ulica 9789/59
- Company size
- <10
- Market role
- AdTech Vendor
- Official website
- playablemaker.com
What PlayableMaker does
PlayableMaker operates a B2B software-led model centred on subscription access to creative tooling for interactive ad production. The platform reduces development effort for playable ads by offering no-code creation, asset preparation, AI-assisted generation, and export workflows. Around this core SaaS product, the company uses free utilities to attract users and offers managed creative production for customers that prefer outsourced execution over self-serve usage.
Category differentiation
PlayableMaker is a B2B creative tooling vendor for building playable advertisements, not a game engine, consumer gaming app, or media buying platform. It focuses on creative production workflows rather than operating an ad network or DSP.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
PlayableMaker is a Slovak AdTech software company operating a web-based platform for creating playable and interactive ads, primarily for mobile app marketers, game studios, user acquisition teams, agencies, and creative studios. Its main product is a no-code SaaS builder that supports template-based creation, video-to-playable conversion, AI-assisted asset generation, and export-ready HTML playables compatible with multiple ad networks. The company makes money chiefly through tiered software subscriptions, with additional revenue from managed custom playable ad production. It also offers free browser-based utilities such as video conversion, video editing, and MRAID validation, which function as acquisition channels into the paid platform and broader creative workflow.
Business model & monetisation
The company monetises primarily via tiered SaaS subscriptions with monthly and annual plans, where pricing scales by build volume, export capacity, ad network support, and AI generation limits. It supplements this with service revenue from custom playable ad production, while free web tools act as top-of-funnel product-led acquisition into paid plans.
- Playable ad builder subscriptions
- Software Subscription
- Higher-tier plans with greater build and AI limits
- Software Subscription
- Custom playable ad production
- Service Fee
- Free utility tools
- Product-led acquisition funnel
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about PlayableMaker
What is PlayableMaker?
PlayableMaker is a B2B SaaS platform for creating, editing, validating, and exporting playable ads and related interactive ad assets.
Who uses PlayableMaker?
It is used by mobile app marketers, game studios, user acquisition teams, agencies, creative studios, and ad operations teams.
How does PlayableMaker make money?
It earns revenue mainly from tiered software subscriptions and also from managed custom playable ad production services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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