n8n

n8n uses an open-core software model combined with commercial SaaS and enterprise monetisation. The self-hosted product lowers adoption friction and supports developer-led usage, while the managed cloud product converts teams that want faster deployment and less infrastructure management. Enterprise value is created through additional governance, security, support and compliance capabilities for larger organisations with mission-critical automation needs.

n8n is a German B2B software company that provides workflow automation and integration software for technical teams. Its platform lets users connect applications, APIs and services through a visual workflow builder, while also supporting custom code, webhooks and self-hosted deployment. The company sells a managed cloud version and an enterprise edition with governance, security and support features, while also maintaining a self-hosted fair-code offering.

The business makes money primarily from SaaS subscriptions for n8n Cloud and enterprise contracts for larger organisations with compliance, identity and reliability requirements. Its customers are developers, IT teams, automation engineers, technical operations teams, SMBs and larger enterprises that want to automate internal processes, data flows and AI-enabled workflows without relying solely on rigid no-code tools.