MuxIP

MuxIP operates a B2B cloud SaaS and managed-services model in the streaming media and ad-supported television ecosystem. Its core value is a patented, cloud-based playout and channel-origination platform that ingests content, encodes, schedules, packages, and distributes continuous FAST and AVOD channels to a range of endpoints (OTT apps, CTV platforms, broadcast, satellite, and smart TV OEMs). By consolidating content preparation, scheduling, distribution, and advertising workflows in one platform, it reduces technical complexity and time-to-launch for media owners.

Revenue is generated primarily through recurring SaaS or service contracts for ongoing channel management and playout, plus fees for onboarding, integration, and deployment, sometimes via regional resellers and integrators. The platform integrates dynamic ad insertion and ad operations to support advertising-based monetisation for customers, anchoring its value proposition around enabling additional distribution and advertising revenue for content owners and broadcasters without them needing to build their own infrastructure.

MuxIP is a US-based media technology company focused on the Free Ad-Supported Streaming Television (FAST) market. It provides cloud-based software-as-a-service tools that enable content owners, broadcasters, and other media companies to create, manage, and distribute FAST and AVOD streaming channels across broadcast, OTT, CTV, satellite, and other digital platforms.

The company generates revenue by selling its cloud playout and channel-origination platform as a managed SaaS service, supplemented by integration and reseller-driven professional services. Its customers are primarily content owners, studios, broadcasters, radio and podcast publishers, and digital distributors that need to launch and monetise 24/7 streaming channels using dynamic ad insertion and related adtech integrations.