Frequency

The business operates a multi-tenant, cloud-based software platform that enables professional media organisations to create, schedule and distribute linear streaming channels from on-demand and live video assets. Value is created by consolidating multiple steps in the OTT/CTV channel workflow—ingest, schedule automation, live playout, graphics insertion, ad break signalling and distribution monitoring—into one environment, reducing operational complexity and time-to-launch for channels on third-party platforms.

Revenue is generated primarily through recurring SaaS fees charged per channel, with customers paying a predictable monthly amount for access to the platform’s playout, graphics and control modules. Additional value and revenue streams come from professional and managed channel services, where the company designs, launches and operates channels for rights holders and brands that lack in-house playout and programming capacity. The platform integrates with server-side ad insertion and ad platforms so that clients can monetise via advertising while retaining control of ad revenue flows.

Frequency Networks is a Los Angeles-based software company providing a cloud video SaaS platform used to build and operate 24/7 streaming television channels, particularly FAST (free ad-supported streaming TV) and OTT/CTV linear channels. Its platform combines content ingest, scheduling, live playout, graphics, ad break signalling and distribution control into a single environment for broadcast-quality delivery to third-party streaming platforms and MVPDs.

The company generates revenue primarily by selling per-channel SaaS licences for its playout and channel management platform, complemented by managed channel services where it operates channels on behalf of rights holders and media owners. Its customers are content owners, broadcasters, rights holders, media brands and distributors that need to create, manage and distribute linear streaming channels at scale, rather than end-consumers.