MO
COMPANY

Moved

Moved is a multifamily move workflow software with embedded ancillary revenue marketplace.

Analyst Perspective

Moved is a property technology company focused on automating resident move-related workflows for multifamily housing operators. Its core platform, Moved OS, manages onboarding, offboarding and transfer processes, integrates with property management systems, and provides a property-branded resident portal. Alongside workflow software, the company operates an embedded marketplace that connects residents with third-party service providers during the moving process. The business makes money through a hybrid model: software subscriptions paid by property operators and marketplace-based revenue from ancillary services activated during move events. Its direct customers are multifamily property managers, real estate operators and leasing teams, while residents and service vendors participate within the platform as end users and marketplace counterparties rather than the primary paying software buyers.

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Category Differentiation

Moved is a multifamily property operations and embedded services software company, not a generic moving company or consumer-only relocation marketplace. It is also distinct from broad horizontal marketing automation vendors despite one extracted category overlap.

Moved: About

Moved combines vertical B2B SaaS with embedded service commerce for the multifamily property sector. It creates value by digitising operational move workflows for property teams, reducing manual coordination, and increasing resident engagement through a branded portal. It then monetises the move event by inserting curated third-party services into that workflow, enabling property operators to earn ancillary revenue while vendors gain distribution to residents at a high-intent moment.

How Moved Works & Monetises

Business model analysis and core revenue streams

The company uses a hybrid monetisation model. First, it sells SaaS access to Moved OS, likely through portfolio or enterprise software contracts with property management clients. Second, it earns transaction-based marketplace revenue, commissions or revenue share from ancillary services embedded into resident move workflows. The acquisition of Paylode and repeated emphasis on ancillary revenue automation indicate that monetisation is designed to combine subscription income with usage-linked revenue from vendor services.

Revenue Channels

Core workflow automation softwareSaaS / software subscription contracts with property operators
Ancillary service marketplace transactionsPercentage take-rate, commission or revenue share on vendor services
Vendor participation and distribution accessMarketplace access and partner monetisation

Products & Services in Categories

Verified structural categorizations from the graph

Recent Signals (Moved)

DEV CommunityMar 22, 2026

Cloudflare Pages Features Moved Into Workers

Cloudflare is consolidating Pages into the Workers platform: Pages will continue to operate for now, but new features and ongoing development are focused on Workers. The article—an end-to-end migration guide—compares feature parity (Durable Objects, Cron Triggers, Queues, Email Workers, Image Resizing, rate limiting, full observability, source maps, gradual deployments, Secrets Store, Smart Placement) and provides practical migration steps: configuration mapping (wrangler.jsonc/wrangler.toml changes), bundle-size checks (10MB compressed limit), Node.js compatibility flags (nodejs_compat), DNS and custom-domain atomic API switchover scripts (2–5s downtime), CI/CD recommendations (use Cloudflare Builds vs. GitHub Actions), troubleshooting, and post-migration checklist. The guide flags key constraints (Cloudflare-managed nameservers for Workers custom domains, secrets must be re-set per Worker) and advises migrating sooner if you need stateful edge features or production observability.

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OnlineMarketing.deMar 3, 2020

Adobe Summit Las Vegas canceled; moved online due to coronavirus

The Adobe Summit in Las Vegas has been canceled due to infection risk from the coronavirus and will be delivered as online-only experiences. Adobe announced that the Summit, along with Magento Imagine, will proceed digitally to protect attendee health. Anil Chakravarthy, EVP and GM of Digital Experience at Adobe, stated the company’s decision was made after monitoring developments surrounding the virus. Health and safety of the community are described as the top priority, with extensive FAQs planned to clarify next steps for attendees. The move to online aligns with other event organizers, including Facebook, which canceled F8 earlier. Adobe distributed the message via its channels to communicate that the event will be a digital experience rather than a physical gathering.

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AdExchangerJun 12, 2018

CEO Kelly Clark: GroupM Has ‘Moved On’ From Sorrell Exit

GroupM is relocating to a new headquarters at 3 World Trade Center in Manhattan, consolidating about 4,000 employees from six offices as it pivots toward data-driven, programmatic capabilities. CEO Kelly Clark says the April exit of WPP CEO Martin Sorrell hasn’t disrupted operations, and longtime executives Irwin Gotlieb and Rob Norman have retired in the past year. The agency network reaffirms its three global brands—Mindshare, MediaCom and Wavemaker—and has invested in Essence to deepen capabilities across media channels and markets. Clark emphasizes integrated, simple client solutions and stronger data analytics across agencies, with ongoing partnerships with data providers, technology firms and media owners. The discussion also addresses the competitive landscape, naming Google and Facebook as rivals, Accenture Interactive’s programmatic push, and recent wins (Dannon, Adobe) versus losses (Marriott, Campbell’s) at Wavemaker. The interview frames GroupM’s broader transformation as it blends culture, tools and talent for a data-centric marketplace.

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Moved: Frequently Asked Questions

What is Moved?

Moved is a property technology platform that automates resident move workflows for multifamily operators and embeds ancillary service offers into that process.

Who uses Moved?

Its main users are multifamily property managers, operators and leasing teams, while residents and service vendors interact through the platform's portal and marketplace.

How does Moved make money?

Moved makes money from SaaS subscriptions paid by property clients and from transaction or revenue-share income tied to marketplace services used during move events.

Company Facts

Founded
2016
Core Segment
MarTech Vendor
Company Size
10–49
Official Link
moved.com