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Digital Newsletters & Web Publishing · Publisher & Media Owner

Media Bias/Fact Check

Fact-checking publisher with bias ratings, memberships and data licensing.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Media Bias Fact Check, LLC
Entity type
COMPANY
Founded
2015
Company size
<10
Market cluster / sector
Digital Newsletters & Web Publishing
Market role
Publisher & Media Owner
Official website
mediabiasfactcheck.com

What Media Bias&#x2F;Fact Check does

The company operates a hybrid publishing and data-licensing model. It attracts consumer traffic with free editorial and database content, monetises that audience through display advertising, converts a subset of users into paying members for an ad-free experience and exclusive content, and licenses its underlying dataset via API for commercial and non-commercial integration. Value is created through continuous maintenance of a proprietary database of source ratings and credibility assessments, which supports both reader utility and B2B data access use cases.

Category differentiation

This is not a general adtech, martech, or news aggregation platform. It is a fact-checking and media-bias reference publisher with an associated proprietary dataset and API.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Media Bias Fact Check is an independent digital publisher and reference platform that maintains a searchable database of media bias ratings, credibility assessments, fact checks, and related news analysis. Its core consumer product is a free, ad-supported website used by readers, researchers, educators, and journalists to assess the reliability and political bias of media sources. It also extends this utility through browser extensions and app integrations. The company generates revenue through a hybrid model: advertising sold both directly and through third-party ad networks, paid ad-free memberships with exclusive content, and API licensing that gives organisations, developers, and researchers programmatic access to its proprietary dataset. This makes it both a publisher monetising audience attention and a data asset owner monetising structured media credibility data.

Company news briefing

Briefing updated:

Building on its 'Genres' classification and weekly media literacy quizzes, Media Bias/Fact Check (MBFC) continues to provide daily news monitoring and vetted fact-checks. The organisation maintains a strict protocol of only utilising fact-checkers affiliated with the International Fact-Checking Network (IFCN) for its aggregated services. These ongoing activities reinforce MBFC’s focus on maintaining rigorous verification standards and expanding its taxonomical framework for media analysis.

Business model & monetisation

The monetisation mix combines ad-supported publishing, reader subscription revenue, and data licensing. Advertising inventory is sold through direct CPM-based placements and third-party programmatic networks. Membership revenue comes from recurring monthly, semiannual, annual, and lifetime ad-free plans. Additional income is generated through API licensing for commercial and research usage, indicating a mix of advertising, subscription, and licensing revenue rather than a pure publisher model.

Website advertising
Direct CPM sales and third-party programmatic advertising
Ad-free memberships
Recurring subscription and lifetime membership fees
API data licensing
Commercial and non-commercial dataset access licensing
Exclusive member content
Bundled within membership upsell

Products & capabilities

No products with linked sources are available in this view.

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Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

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Questions about Media Bias&#x2F;Fact Check

What is Media Bias Fact Check?

It is an independent digital publisher and database that rates media sources for bias and credibility, publishes fact checks, and offers related research tools.

Who uses Media Bias Fact Check?

General readers, educators, researchers, journalists, developers, organisations, and advertisers use different parts of the platform.

How does Media Bias Fact Check make money?

It makes money through display advertising, paid ad-free memberships, and licensing access to its data through an API.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

13 publicly documented primary sources and citations linked across the market graph.

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