LU
COMPANY

Ludus

Ludus is a collaborative presentation software for interactive, design-led business storytelling.

Analyst Perspective

Ludus is a Belgium-based B2B SaaS company that provides a web-based presentation platform for creating, managing and sharing interactive, media-rich presentations. Its core product is aimed at designers, creative teams, marketers, agencies and other business users that need higher design control and richer embedded media than standard slide tools typically provide. The platform includes collaborative editing, reusable content blocks, external media embedding, publishing via links and integrated presenter recording through Ludus Vox. The company generates revenue through recurring software subscriptions. Its commercial model is centred on paid access to the hosted platform for professional teams and organisations using presentations for pitches, education, demos and client-facing communication. Ludus sits in the productivity and collaboration software segment rather than advertising, media monetisation or consumer applications.

Analyst Signal Briefing

Updated: 29 Jul 2026

No strategic news signals detected in the last 90 days.

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Category Differentiation

Ludus is a presentation software company, not a game studio, gaming platform or advertising technology vendor. It sells business productivity software for creating and sharing presentations.

Ludus: About

Ludus operates a proprietary cloud software platform sold to businesses on a recurring subscription basis. It creates value by replacing static slide software with a browser-based workflow tailored to interactive, visually sophisticated presentations, while supporting collaboration, reusable design components and embedded media. The product is used in professional communication workflows where presentation quality directly affects pitching, education, sales and client delivery.

How Ludus Works & Monetises

Business model analysis and core revenue streams

Ludus monetises through recurring SaaS subscriptions for access to its hosted presentation platform. Revenue is driven by paid seats or team access for organisations using the software in ongoing presentation workflows. The business does not rely on advertising, transaction fees or media arbitrage; its core commercial engine is software subscription revenue tied to usage by professional teams.

Revenue Channels

Core presentation platform subscriptionsSoftware Subscription
Team collaboration and publishing accessSoftware Subscription
Integrated recording functionality within the platformSoftware Subscription

Products & Services in Categories

Verified structural categorizations from the graph

Ludus: Frequently Asked Questions

What is Ludus?

Ludus is a web-based B2B presentation platform for creating, collaborating on and sharing interactive, media-rich presentations.

Who uses Ludus?

Design teams, creative agencies, marketing teams, educators, trainers and business professionals use Ludus for pitches, demos and presentation workflows.

How does Ludus make money?

Ludus makes money through recurring software subscriptions for access to its hosted presentation platform and related collaboration features.

Company Facts

Founded
2017
Headquarters
Belgium
Core Segment
B2B SaaS Provider
Official Link
ludus.one