imagino

Enterprise customer engagement SaaS combining CDP, activation and AI.

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Profile record updated:

Company facts

Official name
imagino SAS
Entity type
COMPANY
Founded
2017
Headquarters
France
Company size
50–200
Market role
MarTech Vendor
Official website
imagino.com

What imagino does

imagino operates a B2B SaaS model centred on an enterprise customer engagement platform. It creates value by consolidating customer data management, segmentation, orchestration and activation into one system, reducing fragmentation across marketing and data stacks. Its zero-copy and in-warehouse deployment approach lowers duplication and integration complexity for enterprise customers, while embedded AI increases platform utility through automated recommendations, decisioning and execution.

Category differentiation

imagino is a B2B customer engagement software company, not a creative agency, ad network or consumer app. It sells enterprise MarTech infrastructure rather than media inventory or managed campaign services.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

imagino SAS is a French MarTech software company that sells a customer engagement platform to enterprise marketing, CRM, IT and data teams. Its core product combines customer data platform capabilities with campaign activation, audience segmentation, journey orchestration and AI-driven decisioning. The company also offers an embedded AI layer, Ask Imogen, and a Snowflake-native deployment model that keeps customer data in place rather than replicating it into parallel systems. The company generates revenue through enterprise SaaS contracts. Its pricing model combines a base subscription with modular and usage-based components tied to customer profiles, activation volumes and deployed capabilities. imagino serves organisations that want to unify customer data and execute personalised engagement across channels while maintaining governance, reducing data duplication and improving time-to-value.

Business model & monetisation

imagino monetises through enterprise SaaS subscriptions with modular pricing. Customers pay a core platform fee for the customer engagement infrastructure, then scale spend through usage-based elements linked to profile volumes, activation and communication volumes, and optional modules. Commercial expansion is driven by platform adoption, additional capabilities such as AI orchestration, and deeper deployment into customer data environments.

Core customer engagement platform subscriptions
Software Subscription
Usage-based pricing tied to profiles and activation volumes
Pay-per-Use
Optional modules and expanded enterprise capabilities
Software Subscription
Partner-led enterprise deployment expansion
Service Fee

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about imagino

What is imagino?

imagino is a French enterprise software company that provides a customer engagement platform combining CDP, campaign activation, journey orchestration and embedded AI.

Who uses imagino?

Enterprise marketing, CRM, IT and data teams use imagino to unify customer data, build audiences and run personalised engagement across channels.

How does imagino make money?

imagino makes money through enterprise SaaS subscriptions, modular platform fees and usage-based pricing linked to customer data and activation volumes.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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