Hello Retail

Ecommerce personalisation, search, email automation and retail media software.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Hello Retail ApS
Entity type
COMPANY
Founded
2009
Headquarters
Denmark
Company size
10–49
Market role
MarTech Vendor
Official website
helloretail.com

What Hello Retail does

Hello Retail operates a proprietary B2B SaaS and API platform. It ingests retailer catalogue, behavioural and contextual data, produces product vectors, relationships and predictions, and applies these outputs across onsite discovery, merchandising, lifecycle email and onsite advertising. Value is created by improving product discovery, conversion, retention and retailer-owned advertising monetisation; revenue is generated from modular recurring software subscriptions, consumption-based email credits and professional service charges.

Category differentiation

Hello Retail is B2B ecommerce software, not an online retailer or consumer shopping marketplace. Its retail-media functionality enables retailers to operate onsite advertising rather than operating a media network itself.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Hello Retail ApS is a Copenhagen-based B2B ecommerce personalisation software company. Its proprietary Product Intelligence layer converts catalogue, behavioural and contextual data into product relationships and predictions used across site search, product recommendations, category and landing-page merchandising, email automation, audience-related functionality and retail media. The company sells SaaS modules and API-enabled services to ecommerce retailers, merchandising and marketing teams, digital commerce operators, developers and agencies. Customers pay recurring subscription and usage-linked fees, with additional implementation, technical support and customer-success charges. Retailers can also use its retail-media module to sell sponsored product and banner placements on their own storefronts.

Business model & monetisation

Hello Retail monetises through recurring SaaS subscriptions and usage-scaled pricing based on store traffic, order volume, catalogue size, selected modules and enabled features. Search and Product Recommendations have published starting prices from €250 per month. Product Agents uses credit-based pricing from €99 per month for 5,000 emails when billed annually, plus published email overages; monthly billing carries a 20% uplift. The company also charges for implementation, enterprise technical support and dedicated customer success. Retail Media is sold to retailers as software supporting advertiser-funded sponsored-product and banner activity, including CPM, CPC and hybrid campaign economics at the retailer level.

Core ecommerce platform modules
Software Subscription
Product Agents email credits and overages
Pay-per-Use
Implementation, enterprise support and customer success
Service Fee
Retail Media software subscriptions
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Hello Retail

What is Hello Retail?

Hello Retail is a B2B ecommerce personalisation platform offering product intelligence, search, recommendations, merchandising, email automation and retail media software.

Who uses Hello Retail?

Ecommerce retailers, digital commerce teams, merchandisers, search and email marketers, developers and ecommerce agencies use Hello Retail.

How does Hello Retail make money?

Hello Retail earns recurring SaaS subscription fees, usage-based email-credit charges and fees for implementation, technical support and customer success.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

19 publicly documented primary sources and citations linked across the market graph.

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