Gushcloud International
Creator management and influencer marketing group for brands and talent.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Gushcloud Pte. Ltd.
- Entity type
- COMPANY
- Founded
- 2011
- Headquarters
- Singapore
- Company size
- 201–500
- Market role
- Agency & Consultancy
- Official website
- gushcloud.com
What Gushcloud International does
Gushcloud operates a service-led creator-economy business model. It aggregates creator talent and audience access, then sells campaign strategy, creator matching, content production, sponsorship negotiation, media support and event execution to brands. In parallel, it represents creators and monetises their commercial activity through commissions, brand deal facilitation and adjacent financial or operational services. The model creates value by sitting between demand from advertisers and supply from creators, while expanding wallet share through production, analytics and experiential add-ons.
Category differentiation
This is a creator management and influencer marketing group, not a pure self-serve influencer software platform. It should also not be confused with a traditional media owner or ad network that owns and sells its own inventory.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Gushcloud is a Singapore-based creator management and influencer marketing group serving both brands and creators. Its core business is managed services: representing creators, arranging brand partnerships, planning and executing influencer campaigns, producing content, supporting media buying and running experiential activations. It also offers adjacent creator-economy services such as analytics tools, financing and payout support, and selected market-entry or relocation support for creators. The company makes money primarily from service fees paid by brands for campaign strategy and execution, commissions on sponsorships and creator deals, and likely related retainer or project fees for production, events and representation. Additional revenue may come from financing or payment-related fees and software-style access to analytics tools. Its direct paying customers are mainly brands, advertisers and creator businesses, while creators are both clients and supply-side talent within its network.
Company news briefing
Briefing updated:
Gushcloud International has expanded its global talent portfolio by signing a comprehensive management and licensing agreement with content creator Steven He. This development reinforces the firm’s position as an AI-powered creator management and licensing entity operating across 13 countries. Furthermore, the company demonstrated commercial momentum through Team SGMY’s top-three finish in the X THE LEAGUE competition, which recorded ₩12 billion in sales.
Business model & monetisation
The company primarily monetises through managed service fees for influencer marketing campaigns, including strategy, creator sourcing, production, activation and media buying. It likely also earns percentage-based commissions on brand partnerships, sponsorships and creator representation deals, plus project fees or retainers for content production and experiential work. Additional monetisation includes financing or payout-related fees through its creator finance offering and possible software-style or bundled fees attached to analytics tools.
- Influencer marketing campaign execution
- Service fees, project pricing and retainers
- Creator representation and sponsorship brokerage
- Commission on brand deals and partnerships
- Content production and experiential activations
- Project-based service fees
- Analytics and insights tools
- Software-style access or bundled subscription
- Creator financing and payment services
- Financing margin or service fees
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Service
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Gushcloud International
What is Gushcloud?
Gushcloud is a Singapore-based creator management and influencer marketing group that connects brands with creators and also represents talent.
Who uses Gushcloud?
Brands, advertisers and marketing teams use it for creator-led campaigns, while creators use it for representation, sponsorships and related growth services.
How does Gushcloud make money?
It earns mainly from campaign service fees, commissions on brand deals and creator partnerships, and additional fees from production, events, analytics and creator-finance services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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