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Encore Digital Media

B2B programmatic media and demand generation specialist.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
ENCORE DIGITAL MEDIA LIMITED
Entity type
COMPANY
Founded
2013
Headquarters
75 Bermondsey Street, London, SE1 3XF
Company size
10–49
Market role
Agency & Consultancy
Official website
encoredigitalmedia.net

What Encore Digital Media does

Encore Digital Media creates value by combining proprietary audience data, sector-specific research and managed media execution into targeted B2B and sector-focused campaigns. Rather than selling a self-serve platform, it acts as a specialist service provider that plans, activates and optimises campaigns across channels, while also packaging exclusive first-party data and audience insight as part of the service. This positions the company between an agency trading desk, a data-enabled demand generation partner and a niche sector marketing specialist.

Category differentiation

This company is not a self-serve DSP or stand-alone data platform vendor. It is a managed B2B media and demand generation specialist that uses programmatic, data partnerships and research-led targeting on behalf of clients.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Encore Digital Media is a UK-based B2B digital marketing and programmatic media specialist focused on audience targeting, demand generation and campaign delivery for sectors including financial services, automotive and broader B2B markets. The company combines managed media buying, commissioned research, audience insight, account-level reporting and proprietary publisher-sourced first-party data to help advertisers reach difficult-to-access or niche professional audiences. Its revenue model is primarily service-led. Encore sells managed programmatic campaign execution, demand generation and insight services to marketing teams, advertisers and agencies, and monetises through campaign fees, media buying margins, data-enabled targeting and project-based research or lead generation work. Evidence also suggests the company operates within the broader Next Fifteen group structure.

Business model & monetisation

Encore monetises primarily through managed-service fees for programmatic media buying, campaign optimisation and B2B demand generation. Commercial models likely include percentage-of-media-spend fees, retained service fees, project fees for research-led targeting and lead generation, and implicit margin capture on data-enabled campaign delivery. Proprietary first-party audience data strengthens pricing power and supports premium targeting packages rather than stand-alone mass-market SaaS subscriptions.

Managed programmatic campaign execution
Service fee plus media buying margin
B2B demand generation and qualified lead programmes
Project fee or retainer
Proprietary audience data and targeting enablement
Data-enabled campaign premium
Reporting, research and audience insight services
Project-based service fee

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Encore Digital Media

IAB vendor record: 1261

Cookies declared
Yes
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 3, 4
Declared feature IDs
1
Declared special feature IDs
1

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Encore Digital Media

What is Encore Digital Media?

Encore Digital Media is a UK-based B2B digital marketing specialist focused on managed programmatic advertising, audience targeting, demand generation and sector-specific insight.

Who uses Encore Digital Media?

Its customers are mainly business marketing teams, advertisers and agencies, especially in financial services, automotive and broader B2B markets.

How does Encore Digital Media make money?

It primarily earns revenue from managed campaign fees, media buying margins, demand generation services, research-led projects and data-enabled targeting work.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

18 publicly documented primary sources and citations linked across the market graph.

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