cux.io
Behavioural analytics SaaS with embedded UX optimisation consultancy.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- CUX Research Sp. z o. o.
- Entity type
- COMPANY
- Founded
- 2018
- Headquarters
- Poland
- Company size
- 10–49
- Market role
- MarTech Vendor
- Official website
- cux.io
What cux.io does
CUX operates a hybrid B2B model that combines cloud software with recurring expert services. The platform captures and analyses digital behaviour across web and mobile properties, while a dedicated analyst service turns those insights into prioritised optimisation actions. Value is created by helping customer teams detect friction faster, improve conversion performance and reduce reliance on in-house analytics specialists.
Category differentiation
CUX is not a full-suite enterprise digital analytics cloud or a general web agency. It is a specialised digital experience analytics and optimisation provider that combines SaaS measurement with recurring UX analyst support.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
CUX Research Sp. z o. o. is a Polish B2B software company operating under the cux.io brand. It provides a digital experience analytics platform for websites and mobile applications, combining behavioural analytics, session recordings, heatmaps, funnel analysis and proprietary friction metrics to help businesses identify conversion barriers. The company complements its software with a dedicated analyst service that reviews customer data and delivers implementation-ready UX and conversion recommendations. The company sells to product, UX, marketing and growth teams across e-commerce, SaaS, financial services, insurance and retail organisations, spanning SMEs to enterprise accounts. It generates revenue through recurring subscription fees for platform access and bundled managed analysis services. Its core value proposition is reducing the time and expertise required for teams to translate behaviour data into concrete optimisation actions.
Business model & monetisation
CUX monetises through recurring software subscriptions for its digital experience analytics platform and recurring managed service fees for its dedicated analyst offering. Commercial packaging is hybrid: customers pay for platform access, behavioural data analysis capabilities and ongoing expert-led recommendations. The presence of a free trial indicates a product-led entry point, while analyst support and consultative onboarding support contract expansion and retention.
- Digital experience analytics platform
- Software subscription
- Dedicated digital experience analyst service
- Service fee
- Trial-led onboarding and consultative setup
- Service fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about cux.io
What is cux.io?
cux.io is a B2B digital experience analytics platform and consultancy that helps teams identify friction in web and mobile journeys and improve conversion performance.
Who uses cux.io?
Product, UX, marketing and growth teams use cux.io, particularly in e-commerce, SaaS, finance, insurance and retail organisations.
How does cux.io make money?
cux.io makes money through recurring subscriptions for its analytics platform and recurring fees for its dedicated analyst and optimisation support services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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