Clevertouch
Martech consultancy with proprietary integration and campaign workflow software.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- CLEVERTOUCH LIMITED
- Entity type
- COMPANY
- Founded
- 2020
- Headquarters
- United Kingdom
- Market role
- Agency & Consultancy
- Official website
- clever-touch.com
What Clevertouch does
Clevertouch operates a hybrid services-and-software model. It wins business by advising organisations on martech strategy, implementation, migration, campaign operations, data governance, analytics and training. It then monetises the installed client base through ongoing managed support and through proprietary software products that solve operational gaps inside enterprise marketing stacks. This creates a layered value model: consulting generates trust and deployment access, managed services create recurring operational revenue, and SaaS products increase standardisation, efficiency and retention across customer accounts.
Category differentiation
Clevertouch is a martech consultancy and B2B software provider, not a consumer touchscreen hardware brand. It focuses on marketing automation, integration, support and campaign operations rather than general IT outsourcing.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Clevertouch is a UK-based martech consultancy and B2B software provider focused on marketing automation, data integration, campaign operations and measurement. Its core business is delivering strategy, implementation, managed support, training and optimisation services for enterprise martech environments, particularly around Adobe Marketo, Salesforce Marketing Cloud and Pardot. Alongside services, it sells proprietary software products including MartechSync for martech system integration, Momentum for email and landing page production, Eventum for event registration integrated with marketing automation, and MartechIQ for maturity assessment and benchmarking. The company makes money through a hybrid model of service fees and software subscriptions. Its direct customers are enterprise marketing operations teams, marketing leaders, demand generation teams, event marketers, martech architects, IT teams and revenue teams that need to connect systems, improve data quality, accelerate campaign execution and prove marketing ROI. The operating model is built around using consulting engagements to land enterprise accounts, then expanding into managed support and proprietary software for ongoing recurring revenue.
Business model & monetisation
Clevertouch monetises through service fees and software subscriptions. Consulting, implementation, migration, strategic advisory, data services and training are sold as project-based engagements, retainers and managed service contracts. Platform support services use tiered support packages and service desk style commercial terms. Proprietary products including MartechSync, Momentum, Eventum and MartechIQ are delivered as SaaS platforms and monetised through subscription or enterprise licensing agreements. Training and academy offerings add course and enablement revenue, while grant funding has supported research activity but is not a core commercial revenue stream.
- Consulting and implementation services
- Project-based service fees
- Managed platform support
- Retainers and tiered service packages
- Proprietary software products
- Software subscription
- Training and academy programmes
- Service fee
- Research grant support
- Non-core grant funding
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Service
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Clevertouch
What is Clevertouch?
Clevertouch is a UK martech consultancy and B2B software provider that helps organisations implement, integrate, support and optimise marketing technology platforms.
Who uses Clevertouch?
Its users are enterprise marketing leaders, marketing operations teams, demand generation teams, event marketers, martech architects, IT teams and data teams using complex martech stacks.
How does Clevertouch make money?
It earns revenue from consulting and implementation projects, managed support contracts, training services and subscriptions or enterprise licences for its proprietary martech software products.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
20 publicly documented primary sources and citations linked across the market graph.
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