New Breed

New Breed operates a hybrid services and software model. Its core business is delivering embedded consulting and managed execution across revenue operations, demand generation, paid advertising, SEO, CRM strategy, website optimisation, and HubSpot migrations. These services create value by improving funnel efficiency, campaign execution, data quality, and revenue attribution for B2B clients. Alongside this, New Breed has built proprietary HubSpot-native applications that extend CRM workflows, allowing it to capture software subscription revenue and deepen client lock-in.

New Breed is a United States-based B2B growth agency and HubSpot consultancy focused on revenue operations, demand generation, paid media, SEO, CRM strategy, website optimisation, and HubSpot implementation. Its customers are primarily mid-market and enterprise B2B marketing, sales, operations, and revenue teams that use, adopt, or migrate to HubSpot and want external support connecting marketing execution to pipeline and revenue outcomes.

The company makes money mainly through managed service retainers and project-based consulting for strategy, implementation, and execution work. It also supplements its services business with proprietary HubSpot-focused software, including lead routing and integration applications, which suggests a hybrid agency-plus-software model rather than a pure consultancy.