COMPANY

Cleverside

Cleverside is a mobile games developer and publisher of casual free-to-play titles.

Cleverside operates in the Publisher & Media Owner segment.

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Distinction

Cleverside is a mobile games developer and publisher, not a B2B adtech or martech software vendor. It should be understood as a consumer gaming content business monetised through free-to-play mechanics.

Founded
2019
Headquarters
228, Makariou Avenue, Block A, office 113A, 3030, Limassol, Cyprus
Core Segment
Publisher & Media Owner
Company Size
50–200
Official Links
Website
Verified
2026-04-22

Cleverside: About

Cleverside creates proprietary mobile game titles, publishes them through app stores, acquires users via paid performance marketing, and monetises player engagement over time. Value is created by combining repeatable casual game development with scalable distribution, ad monetisation, and optional player spending inside the games.

Products & Services in Categories

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Cleverside: Market Position

Cleverside Ltd is a Cyprus-based mobile games developer and publisher founded in 2019. Based on the provided product data, the company builds and operates a portfolio of casual mobile games, particularly in hidden object and puzzle genres, and distributes them through app stores to consumer audiences.

Its revenue model is a standard hybrid free-to-play structure: users access the games for free, while the company monetises through in-app advertising and optional in-app purchases. Cleverside’s operational emphasis appears to be on performance marketing, user acquisition, and ongoing content updates to grow installs, engagement, and player lifetime value.

Cleverside: Frequently Asked Questions

What is Cleverside?

Cleverside is a Cyprus-based mobile games developer and publisher focused on casual titles such as puzzle and hidden object games.

Who uses Cleverside?

Its products are used by mobile gamers, especially casual players accessing games through app stores.

How does Cleverside make money?

It makes money mainly through in-app advertising and optional in-app purchases within its mobile games.

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