BRAME
No-code gamified marketing software for brands and agencies.
Available information varies by company and source.
Profile record updated:
Company facts
- Entity type
- COMPANY
- Headquarters
- Switzerland
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- brame.io
What BRAME does
BRAME operates a B2B SaaS model built around campaign creation and deployment software. It provides a proprietary no-code builder with configurable templates, analytics, prize handling and distribution capabilities, allowing marketing teams and agencies to launch gamified campaigns without bespoke development. The platform creates value by converting interactive promotional mechanics into a repeatable software product that can be used across owned and paid channels, with an additional services layer around paid media creatives.
Category differentiation
BRAME is a B2B gamification marketing software provider, not a consumer gaming app or a general-purpose CRM platform. It is better understood as campaign creation and engagement software than as a pure media agency.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
BRAME is a Swiss B2B software company offering a no-code gamification marketing platform for brands, marketing teams and agencies. Its core product enables users to build and launch interactive campaigns using reusable game templates, prize and loyalty mechanics, access controls and performance analytics. The company also extends this capability into paid media, where gamified ad experiences can be distributed across display, video, web, app and social environments. The business monetises primarily through software access and campaign usage rather than consumer payments. Its customers are business buyers such as brand marketers, CRM and loyalty teams, media buyers and agencies seeking higher engagement and conversion from promotional campaigns. BRAME creates value by reducing creative production complexity, shortening deployment time and packaging gamified campaign mechanics into a repeatable software workflow.
Company news briefing
Briefing updated:
BRAME has updated its platform’s cookie consent management, increasing the volume of necessary and marketing cookies to modify tracking and data management protocols. In parallel, the company has published a series of strategic insights and blog posts focusing on the implementation of gamification to enhance customer loyalty throughout 2026. These developments reflect a dual emphasis on maintaining technical compliance and optimising engagement-led marketing solutions for the AdTech sector.
Business model & monetisation
BRAME uses a SaaS-led monetisation model. Revenue is most likely generated through subscription or contracted platform fees tied to access to the Builder, campaign volume and enterprise usage, with additional service revenue from managed paid media support. Its paid media proposition includes free creative production, suggesting commercial capture occurs via platform licensing, usage scale, implementation scope or campaign-related service fees rather than standalone creative billing.
- Platform access to no-code gamification builder
- SaaS subscription or contracted software licence
- Campaign usage and enterprise deployment scope
- Usage-based or custom commercial packaging
- Paid media-related managed support and creative services
- Service fee / retainer
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Brame AG
IAB vendor record: 1498
- Cookies declared
- No
- Non-cookie access declared
- No
- Declared special purpose IDs
- 1, 2
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Customer Success Manager(Mid-Level) | Customer Success & Client Operations | Remote Spain, Spain | |
| Product Marketing & Growth Manager(Mid-Level) | Marketing & Growth | Zürich, Switzerland |
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Questions about BRAME
What is BRAME?
BRAME is a Swiss B2B software company that provides a no-code platform for building gamified marketing campaigns and interactive ad experiences.
Who uses BRAME?
Its users are brand marketers, digital marketing teams, CRM and loyalty managers, media buyers and advertising agencies.
How does BRAME make money?
It appears to earn revenue mainly from SaaS platform access and contracted campaign usage, with some additional managed services around paid media execution.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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