Ayoa
Visual productivity SaaS for mind mapping and task planning.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- OpenGenius Limited
- Entity type
- COMPANY
- Founded
- 2005
- Headquarters
- United Kingdom
- Company size
- 10–49
- Market role
- B2B SaaS Provider
- Official website
- ayoa.com
What Ayoa does
OpenGenius runs a subscription software model centred on a proprietary cloud workspace. It creates value by combining several adjacent productivity jobs-to-be-done—idea capture, visual planning, task management, collaboration and scheduling—inside one product, reducing the need for users to stitch together separate tools. The company acquires users through direct product adoption and converts them into paid subscribers for advanced features, higher usage limits and team-oriented functionality.
Category differentiation
Ayoa is a productivity and collaboration SaaS platform, not an advertising, martech or media platform. OpenGenius Limited is the operating company behind Ayoa, not a separate agency or consultancy brand.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
OpenGenius Limited is a private UK software company that operates Ayoa, a cloud-based productivity and visual collaboration platform. Ayoa combines mind mapping, task boards, whiteboards and timeline planning in a single workspace, and adds AI-assisted ideation features. The company’s legacy products iMindMap and DropTask were consolidated into Ayoa, making it the core commercial offering. The business generates revenue through recurring software subscriptions sold to individual professionals, teams, businesses and educational users. Its value proposition is a unified workflow that links idea generation to task execution, with a notable focus on accessibility and neuroinclusive design. OpenGenius competes in the wider productivity and collaboration software market rather than in adtech, martech or media monetisation.
Business model & monetisation
Ayoa monetises through a freemium SaaS subscription model. Free access supports initial adoption, while paid tiers unlock expanded usage, advanced collaboration, whiteboards, AI-assisted workflows, task management and planning features. Revenue is generated primarily through per-user monthly and annual subscriptions, with additional team, business and education licensing options.
- Individual subscriptions
- Software Subscription
- Team and business licences
- Software Subscription
- Education licences
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Ayoa
What is Ayoa?
Ayoa is a cloud-based productivity platform from OpenGenius that combines mind mapping, whiteboards, task boards and planning tools in one workspace.
Who uses Ayoa?
Ayoa is used by individual professionals, students, educators, teams and organisations that need visual planning and collaborative task management.
How does Ayoa make money?
Ayoa makes money through recurring software subscriptions, including individual plans plus team, business and education licences.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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