ASAPP
AI-native customer experience software for enterprise contact centres.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- ASAPP, INC.
- Entity type
- COMPANY
- Founded
- 2015
- Headquarters
- ONE WORLD TRADE CENTER, 80TH FLOOR, NEW YORK, NY 10007
- Company size
- 201–500
- Market role
- B2B SaaS Provider
- Official website
- asapp.com
What ASAPP does
ASAPP operates a B2B enterprise SaaS model. It builds proprietary software for customer service operations and sells platform access to enterprises that need workflow automation, conversational interfaces, agent augmentation and operational oversight. The value proposition is improved customer service efficiency and consistency through a unified platform that can sit on top of existing enterprise systems, which reduces migration friction for large contact centres.
Category differentiation
ASAPP is an enterprise customer experience and contact centre software vendor, not an advertising technology platform or consumer app. It competes more directly with contact centre and conversational AI vendors than with marketing campaign tools.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
ASAPP, Inc. is a private US enterprise software company that develops AI-native customer experience and contact centre products. Its core offering is a customer experience platform that unifies interaction data, automation, governance and integrations, alongside conversational AI products for chat, messaging and voice-based customer service workflows. The company is focused on large enterprise contact centres, especially environments that require compliance controls and integration with existing systems rather than full platform replacement. ASAPP makes money through recurring software fees paid by enterprise customers for access to its platform and AI modules, with pricing likely shaped by deployment scope, interaction volume and enabled automation capabilities. Its products are used by customer experience leaders, contact centre operations teams and enterprise IT teams seeking to automate service workflows, augment human agents and improve resolution efficiency.
Company news briefing
Briefing updated:
ASAPP has appointed Somesh Khanna as Non-Executive Chair and expanded its Customer Experience Platform with five purpose-built AI agents designed for autonomous end-to-end customer service. The company also integrated “Continuous Red Teaming” to enhance enterprise trust and stress-test AI behaviour before deployment. These technical advancements coincide with updates to ASAPP’s corporate disclosures, including the removal of a prominent customer reference to the “world’s largest airline” from its official website.
Business model & monetisation
ASAPP uses a SaaS monetisation model centred on recurring enterprise subscription or licence fees for its customer experience platform and AI products. The provided product data indicates customised pricing based on deployment scope, interaction volume, automation level and selected modules such as AI agents, messaging and analytics, implying a mix of contracted platform fees and usage-linked charges.
- Enterprise platform subscriptions
- Software Subscription
- Usage-linked interaction or automation fees
- Pay-per-Use
- Module-based upsells for messaging, AI agents and analytics
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Competitors & alternatives
- WIZ.AI
Enterprise conversational AI software for contact centres and customer engagement.
- Glean
Enterprise AI platform for search, assistants, and workflow agents.
- Observe.ai
Enterprise AI software for contact-centre automation and analytics.
- Exotel
Cloud customer engagement platform for voice, chat and contact centres.
- Ada
Enterprise conversational AI for automated customer support.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Avaya, ASAPP Name New CEOs on Consecutive Days
Leadership · Recorded impact score: 2/5
Avaya and ASAPP, two contact center technology vendors, announced new CEOs on consecutive days in August 2026. Avaya appointed Jeff Clarke, former CEO of Insurity, as CEO, succeeding Patrick Dennis who becomes executive chair. ASAPP appointed Katie Stein, former CEO of Atain, as CEO to scale its AI platform. These moves are part of a broader wave of leadership changes across CX and CCaaS vendors including NICE, Medallia, Five9, Verint, and Qualtrics since early 2025. Analysts commented on Clarke's background at Eastman Kodak and the pattern of private equity ownership and AI-driven transformation in the sector.
- Avaya appointed Jeff Clarke as CEO on Aug 3, 2026.
- ASAPP appointed Katie Stein as CEO on Aug 4, 2026.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Chief Product Officer(Executive) | Product Management | New York | |
| Lead Machine Learning Engineer, Evaluations(Lead) | Engineering | Mountain View | |
| Agent Developer Manager(Lead) | Customer Experience | New York | |
| Senior AI Project Manager(Senior) | Customer Experience | New York | |
| Account Executive(Mid-Level) | Sales | New York |
Explore company relationships
Questions about ASAPP
What is ASAPP?
ASAPP is a private enterprise software company that provides AI-native customer experience and contact centre products for large organisations.
Who uses ASAPP?
Its direct users and buyers are enterprise contact centres, customer service teams, CX leaders and IT teams, especially in regulated industries.
How does ASAPP make money?
It earns revenue through recurring enterprise software fees, with pricing likely tailored by deployment scope, modules and interaction volume.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
19 publicly documented primary sources and citations linked across the market graph.
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