Afiliza
Afiliza is a affiliate commerce company behind cashback and publisher monetisation products.
Afiliza operates in the Publisher & Media Owner segment.
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Distinction
Afiliza is not a pure affiliate network like AWIN or Tradedoubler. It operates a cashback and coupon consumer platform and a publisher-facing white-label commerce monetisation solution.
- Founded
- 2012
- Headquarters
- 57 rue de la Roquette, 75011 Paris, France
- Core Segment
- Publisher & Media Owner
- Company Size
- 10–49
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Afiliza
Afiliza: About
Afiliza creates value by aggregating merchant offers and converting shopping intent into trackable affiliate sales. On the consumer side, it attracts shoppers with cashback, coupons and loyalty rewards, then shares part of affiliate commission economics with users while retaining margin. On the B2B side, it packages similar affiliate infrastructure, merchant relationships and SEO-oriented commerce content into a white-label solution for publishers, likely combining revenue share with service fees.
Products & Services in Categories
Verified structural categorizations from the graph
Afiliza: Market Position
Afiliza is a France-based affiliate commerce company founded in 2012. It operates Widilo, a consumer-facing cashback, coupons and loyalty platform, and also offers a white-label publisher solution that helps media owners add coupon and deals content to monetise traffic. Its core activity is driving e-commerce traffic and sales to merchants, then earning affiliate commissions on resulting conversions.
The business serves two paying customer groups indirectly and directly: merchants and affiliate programmes that pay for performance, and publishers that use Afiliza’s white-label monetisation solution. Consumers use Widilo for free to access savings, cashback and vouchers. This positions Afiliza at the intersection of affiliate marketing, loyalty and publisher commerce monetisation.
Afiliza: Frequently Asked Questions
What is Afiliza?
Afiliza is a French affiliate commerce company that operates the Widilo cashback and coupons platform and a white-label publisher monetisation product.
Who uses Afiliza?
Online shoppers use Widilo for cashback and discounts, while publishers and media groups use its white-label solution to monetise commerce content.
How does Afiliza make money?
It mainly earns affiliate commissions from merchants for driving sales, and likely supplements this with publisher revenue share and managed service fees.
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