Adsocy
Spanish story-format advertising network and campaign platform.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- DOZZTRACK, S.L.
- Entity type
- COMPANY
- Founded
- 2017
- Headquarters
- Calle de Lagasca 105, 28006 Madrid, Spain
- Company size
- 10–49
- Market role
- Media Arbitrator / Ad Network
- Official website
- adsocy.com
What Adsocy does
Adsocy creates value by packaging a specialised advertising format for the open web and acting as an intermediary between media buyers and supply sources. It aggregates publisher and social distribution inventory, provides campaign creation and placement tools, and monetises both access to media and execution services. The combination of network inventory and workflow software allows it to participate in both the media transaction layer and the campaign operations layer.
Category differentiation
Adsocy is not a general-purpose DSP or a consumer social network. It is a specialised B2B advertising network and campaign platform focused on story-format placements and related creative workflows.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Adsocy is a Spanish advertising company operating under the legal entity DOZZTRACK, S.L. It specialises in story-format advertising, aggregating premium publisher inventory and offering advertisers and agencies access to these placements across web and mobile environments. The company also provides Adstory Studio, a proprietary platform for creating, configuring and launching story-led campaigns, alongside managed campaign execution support. Its revenue model combines media sales, inventory resale margin, campaign execution fees and likely software access for self-service usage. Its customers are business buyers rather than consumers: advertisers, media agencies, programmatic buyers, creative agencies and in-house marketing teams seeking premium, brand-safe story placements and related campaign tooling.
Company news briefing
Briefing updated:
Adsocy has updated its organisational structure to detail the roles of its leadership team, including the CEO, CTO, and various sales and marketing positions. Simultaneously, the company has published strategic insights regarding the transition from intrusive advertising to integrated content and the professional utilisation of algorithms. These communications, featuring contributions from Havas media experts, focus on the evolving relationship between data-driven content and business transaction monetisation.
Business model & monetisation
Adsocy monetises through a hybrid of media sales and platform-enabled campaign services. The core revenue stream is likely CPM or comparable media pricing on aggregated story-format and social inventory, where the company captures margin as a network or sales intermediary. A secondary stream likely comes from managed campaign execution and creative support, with Adstory Studio potentially adding SaaS-style access or usage-based fees for self-service campaign setup and creative production workflows.
- Story-format media inventory sales
- Percentage Take-Rate
- Managed campaign execution
- Service Fee
- Creative and ad setup support
- Service Fee
- Adstory Studio self-service access
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
ADSOCY
IAB vendor record: 941
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11
- Indexed sellers.json entries
- 338 · adsocy.com
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Adsocy
What is Adsocy?
Adsocy is a Spanish B2B advertising company focused on story-format media placements, premium publisher inventory and campaign creation tools.
Who uses Adsocy?
Its users are advertisers, media agencies, programmatic buyers, creative agencies and in-house marketing teams.
How does Adsocy make money?
It makes money through media sales, inventory resale margin, managed campaign services and likely software access tied to its Adstory Studio platform.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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