Adsocy
Adsocy is a spanish story-format advertising network and campaign platform.
Analyst Perspective
Adsocy is a Spanish advertising company operating under the legal entity DOZZTRACK, S.L. It specialises in story-format advertising, aggregating premium publisher inventory and offering advertisers and agencies access to these placements across web and mobile environments. The company also provides Adstory Studio, a proprietary platform for creating, configuring and launching story-led campaigns, alongside managed campaign execution support. Its revenue model appears to combine media sales, inventory resale margin, campaign execution fees and likely software access for self-service usage. Its customers are business buyers rather than consumers: advertisers, media agencies, programmatic buyers, creative agencies and in-house marketing teams seeking premium, brand-safe story placements and related campaign tooling.
Analyst Signal Briefing
Updated: 2 Jul 2026Adsocy has updated its organisational structure to detail the roles of its leadership team, including the CEO, CTO, and various sales and marketing positions. Simultaneously, the company has published strategic insights regarding the transition from intrusive advertising to integrated content and the professional utilisation of algorithms. These communications, featuring contributions from Havas media experts, focus on the evolving relationship between data-driven content and business transaction monetisation.
Explorer Tier
Start exploring for free
Start with public company intelligence. Save companies, build your first watchlist, and unlock deeper strategic insights when you are ready.
- View public Company Profiles
- Save/watch companies
- Build your first Watchlist
- Access additional market signals
Key insights about Adsocy
Category Differentiation
Adsocy is not a general-purpose DSP or a consumer social network. It is a specialised B2B advertising network and campaign platform focused on story-format placements and related creative workflows.
Adsocy: About
Adsocy creates value by packaging a specialised advertising format for the open web and acting as an intermediary between media buyers and supply sources. It aggregates publisher and social distribution inventory, provides campaign creation and placement tools, and monetises both access to media and execution services. The combination of network inventory and workflow software allows it to participate in both the media transaction layer and the campaign operations layer.
How Adsocy Works & Monetises
Business model analysis and core revenue streams
Adsocy monetises through a hybrid of media sales and platform-enabled campaign services. The core revenue stream is likely CPM or comparable media pricing on aggregated story-format and social inventory, where the company captures margin as a network or sales intermediary. A secondary stream likely comes from managed campaign execution and creative support, with Adstory Studio potentially adding SaaS-style access or usage-based fees for self-service campaign setup and creative production workflows.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Recent Signals (Adsocy)
El algoritmo como brújula
GLORIA ARANZABAL | MEDIA DEVELOPMENT EXPERT EN HAVAS“¿En qué momento dejamos de utilizar el algoritmo como una herramienta para empezar a utilizarlo como una brújula?” Nadie duda de que vivimos un momento de avance tecnológico increíble y arrasador. Lo que ayer era...
Read original sourceDe interrumpir a pertenecer
Vivimos inmersos en una paradoja. Como profesionales del marketing y la publicidad, hemos perfeccionado las herramientas para capturar la atención hasta un punto inimaginable...
Read original sourceCompany Leadership and Team Structure Updated
The current version of the webpage includes detailed information about the company's leadership team, including the CEO, CTO, and various sales and marketing roles, which were not present in the previous version.
Read original sourceAdsocy: Frequently Asked Questions
What is Adsocy?
Adsocy is a Spanish B2B advertising company focused on story-format media placements, premium publisher inventory and campaign creation tools.
Who uses Adsocy?
Its users are advertisers, media agencies, programmatic buyers, creative agencies and in-house marketing teams.
How does Adsocy make money?
It makes money through media sales, inventory resale margin, managed campaign services and likely software access tied to its Adstory Studio platform.
Company Facts
- Founded
- 2017
- Headquarters
- Calle de Lagasca 105, 28006 Madrid, Spain
- Core Segment
- Media Arbitrator / Ad Network
- Company Size
- 10–49
- Official Link
- adsocy.com