Adpone
Publisher monetisation platform for programmatic yield and adblock recovery.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Adpone, S.L.
- Entity type
- COMPANY
- Founded
- 2015
- Headquarters
- C. Tuset 5-11, 4th floor, 08006 Barcelona, Spain
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- adpone.com
What Adpone does
Adpone operates as a publisher monetisation and programmatic infrastructure business. It provides technology that connects publisher inventory to demand sources, manages auctions and campaign delivery, and improves yield through header bidding and related optimisation. Its value creation comes from increasing monetisable impressions and revenue per impression for publishers while simplifying technical integrations with the broader ad ecosystem.
Category differentiation
Adpone is a publisher monetisation and programmatic adtech platform, not a consumer app or a full-service media agency. It is closer to an SSP and header bidding specialist than to a pure advertiser buying tool.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Adpone is a Spanish advertising technology company focused on programmatic monetisation for digital publishers. Its core platform manages publisher inventory, supports real-time bidding and header bidding workflows, and delivers campaigns across desktop and mobile environments. It also offers an adblock recovery product, Unblockia, aimed at reclaiming revenue from blocked inventory while preserving user experience. The company makes money by helping publishers monetise inventory more effectively, likely through a mix of revenue share, platform-based monetisation fees and related managed services. Its direct customers are publishers, ad operations teams and, to a lesser extent, advertisers seeking access to programmatic campaign delivery through its infrastructure and partner integrations.
Business model & monetisation
Adpone primarily monetises through programmatic advertising infrastructure and publisher monetisation services. The most likely pricing model is a take-rate or revenue share tied to publisher earnings and campaign spend, supplemented by monetisation-related service fees and possibly platform usage fees for solutions such as header bidding and adblock recovery. The commercial logic is performance-linked rather than purely seat-based enterprise SaaS.
- Publisher inventory monetisation
- Percentage take-rate on programmatic revenue
- Header bidding and yield optimisation
- Bundled platform monetisation fees or revenue share uplift
- Adblock recovery solution
- Performance-linked uplift or platform fee
- Managed integrations and monetisation support
- Service fee / retainer
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Adpone SL
IAB vendor record: 799
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 2, 7, 8, 9, 10, 11
- Declared feature IDs
- 1, 2, 3
- Indexed sellers.json entries
- 1,090 · adpone.com
Products & market categories
Media Channel
Ad Format
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Adpone
What is Adpone?
Adpone is a publisher-focused adtech company providing programmatic monetisation, header bidding and adblock recovery solutions.
Who uses Adpone?
Its main users are digital publishers, ad operations teams and businesses seeking to monetise web and mobile inventory.
How does Adpone make money?
It likely earns revenue through publisher monetisation take-rates, performance-linked fees and related platform or service charges.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
19 publicly documented primary sources and citations linked across the market graph.
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