Corporate Ownership

Who owns Rakuten Advertising?

Based on verified corporate hierarchy telemetry for 2026, Rakuten Advertising operates as a subsidiary of Rakuten Rewards.

Parent Company & Controlling Organization

Corporate entities holding a majority stake, operating ownership, or direct subsidiary control.

RA

Rakuten Rewards

Parent Company

Cashback and affiliate commerce platform for shoppers and merchants.

Unlock the Rakuten Advertising Ecosystem.

Explore all relationships in Polaris7. See exactly how Rakuten Advertising connects to the rest of the market, including corporate ownership, technology integrations, and competitive peers.