Corporate Ownership

Who owns Optimizely?

Based on verified 2026 market intelligence, Optimizely operates as an independent company without a majority parent organization. Significant institutional investors and major shareholders include Insight Partners, Salesforce.

Institutional Investors & Major Shareholders

Significant asset management firms, investment funds, and equity stakeholders tracked via regulatory filings.

2 investors
IN

Insight Partners

Institutional Investor

Software-focused private equity and venture investment firm.

SA

Salesforce

Institutional Investor

Enterprise SaaS platform for CRM, marketing, data, analytics, and workflows.

Unlock the Optimizely Ecosystem.

Explore all relationships in Polaris7. See exactly how Optimizely connects to the rest of the market, including corporate ownership, technology integrations, and competitive peers.