Observed Signal · Sep 8, 2023 · Policy Update · Source: OnlineMarketing.de · Impact: 4/5 · Sentiment: Neutral
X: Tweets Now Posts Under New Rules
X, the platform formerly known as Twitter, will implement new terms on September 29 that effectively convert tweets into posts. The update signals a broader branding shift toward an 'Everything App' and aims to end the use of the word tweet in the platform’s policies. Users are shown pop-ups detailing the changes, including the replacement of two instances of 'Retweet' with 'repost' to reflect the new vocabulary. The changes also reduce references to Twitter, while X.com continues to redirect to twitter.com and references to Periscope have been removed. The policy tightens misuse rules, including explicit prohibitions on scraping content, with crawling allowed only in line with robots.txt. In addition, X plans to expand the data it collects and to use that data for training AI systems. Elon Musk is quoted as envisioning this as part of transforming X into an Everything App.
Policy update from major platform (X) with branding shift and data-use changes.
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Key Takeaways & Evidence Grounding
- New X terms take effect September 29, turning tweets into posts.
- Two occurrences of 'Retweet' replaced with 'repost' in the new terms.
- X.com continues to redirect to twitter.com; references to Periscope removed.
- Crawling allowed per robots.txt; scraping without prior consent prohibited.
- X plans to expand data collection and use it to train AI systems.
Connected Companies & Entities
2 Entities mappedOntology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
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