Observed Signal · Aug 28, 2026 · Profile / Directory Listing · Source: State of Streaming · Impact: 1/5 · Sentiment: Neutral
UTA listed as Streaming App on State of Streaming
This State of Streaming publisher page lists UTA as a streaming-app entry in its company directory and links to the company's website (unitedtalent.com). The page aggregates related State of Streaming coverage and exclusives—highlighting an Adweek-led study reference and a podcast episode featuring Jon Schulz, CMO of Viant—and promotes a free ebook, "The 2026 Advertiser's Guide to Streaming TV." The page is a directory/profile entry rather than a standalone news story and includes navigational links to multiple State of Streaming articles and resources. Copyright notice shows 2026 for the publisher.
Directory/company profile page with limited unique industry information; low-impact listing rather than news or product/policy announcement.
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Key Takeaways & Evidence Grounding
- State of Streaming hosts a directory entry for UTA labeled "Streaming App".
- The page includes a link to the company's website: https://www.unitedtalent.com/.
- The page references a State of Streaming article/podcast titled "Viant Earnings Brunch with Jon Schulz, CMO of Viant."
- The page promotes a free ebook: "The 2026 Advertiser's Guide to Streaming TV."
- The footer includes "© 2026 State of Streaming. All rights reserved."
Connected Companies & Entities
4 Entities mapped“[Website](https://www.unitedtalent.com/)...”
“New Podcast: Viant Earnings Brunch with Jon Schulz, CMO of Viant...”
“Adweek-Led Study Finds AI Isn’t Eliminating Marketing Jobs, But It’s Making Them Brutally Demanding Feb 2026 ·1 min read·ai...”
“Analytics Growth Hacking (http://trialfire.com/?badge "Trialfire web analytics growth hacking")...”
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Mediastream Listed as Streaming App
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State of Streaming Adds Stadium Profile
State of Streaming is a publisher index page aggregating recent coverage, briefs and resources about the streaming/CTV ecosystem. The page lists multiple article headlines covering topics such as Roku passing 100 million streaming households, Netflix’s ad business running on Amazon infrastructure, contextual targeting and AI for premium video, TiVo Ads’ household ID work, and other CTV/streaming industry items. The site provides links to articles, a podcast, a directory, an asset library, and publisher/company profiles — including a profile for Stadium, a free sports streaming app headquartered in Chicago (founded 2017). The page footer shows © 2026 State of Streaming and exposes navigation to articles, briefings, chat and USPI rankings.
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