Observed Signal · Jun 18, 2025 · Policy Update · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Neutral
TikTok Extension Delays US Ban for 90 Days
US White House extends the TikTok deadline by 90 days, delaying a decision on whether the app stays in the US without a sale of ByteDance’s US business. The extension marks TikTok’s third grace period after two earlier 75-day extensions tied to concerns about data privacy and Chinese political influence. Former President Donald Trump advocated keeping TikTok online during US‑China talks, while ByteDance has signaled a willingness to shut down the app in the US rather than sell it. Potential buyers mentioned in coverage include Amazon, Perplexity, and the founder of OnlyFans; no deal has been announced. White House press secretary Karoline Leavitt confirmed the 90‑day extension, stating the administration hopes to close a deal within that window so the platform remains available and data remain secure. The development places TikTok at the center of ongoing US‑China negotiations and broader regulatory scrutiny, with internal reports alleging a strict performance-rating system and covert CO2‑tracking of ads.
Policy update affecting a major platform (TikTok) with regulatory and US-China negotiation implications.
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Key Takeaways & Evidence Grounding
- White House extends TikTok deadline by 90 days.
- This is TikTok's third extension; earlier extensions were 75 days each.
- Trump supports keeping TikTok running during US-China talks; ByteDance would prefer to shut down US app rather than sell it.
- Potential buyers mentioned include Amazon, Perplexity, and the founder of OnlyFans.
- Karoline Leavitt confirmed the extension; Trump plans to sign an executive order to keep TikTok running.
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