Observed Signal · Jun 3, 2026 · Promotion · Source: Cord Cutters News · Impact: 1/5 · Sentiment: Neutral
T-Mobile Pays Customers to Switch Internet, Offers $1,700 Phone Discount
T-Mobile launched a set of consumer promotions for its Home Internet and wireless services, including a free month of 5G home internet, up to $200 back for new internet customers via a Virtual Prepaid Mastercard, bundle savings when combining wireless and internet, and up to $750 toward eligible early termination fees from a current provider. The carrier is also offering steep discounts on Motorola’s new foldable phones: the motorola razr fold can be free or discounted up to $1,700 for eligible switchers or new lines, while the standard motorola razr is available free or with up to $800 in savings. T-Mobile highlights unlimited data, no annual contracts, a five-year price guarantee on eligible plans, same-day setup in select markets, and additional perks for eligible wireless customers (Netflix on Us, Hulu on Us, Apple TV discounts).
Consumer-facing promotional campaign by a telecom carrier with limited direct impact on core AdTech/MarTech infrastructure or measurement; notable for device and bundling offers but not industry-shifting.
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Key Takeaways & Evidence Grounding
- T-Mobile Home Internet is offering a free month of service for new customers.
- New home internet customers can receive up to $200 back via a Virtual Prepaid Mastercard.
- T-Mobile offers up to $750 toward eligible early termination fees from a customer's current internet provider.
- Eligible customers can get the motorola razr fold for free or save up to $1,700 when switching or adding a line.
- The standard motorola razr is available free or with up to $800 in savings for eligible switchers or line additions.
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T-Mobile unveils back-to-school home internet deals
T-Mobile launched a back-to-school promotion for its 5G Home Internet and device lineup, offering plans starting at $35/month for eligible customers with AutoPay and a qualifying voice line. New home internet customers can receive a free month of service and up to $200 back via a virtual prepaid card for a limited time. The offer covers three 5G Home Internet tiers (Rely $35, Amplified $45, All-In $55) with unlimited data, no annual contracts, and perks such as a 5-year price guarantee and same-day DoorDash delivery in eligible markets. T-Mobile is also promoting fiber service starting at $45/month and multiple device promotions including free Samsung Galaxy S26 and trade-in iPhone 17 deals.
T‑Mobile launches no-upfront-cost wireless plans
T‑Mobile announced new wireless plans that eliminate upfront out-of-pocket costs to make switching carriers easier. The plans launch on August 6, 2026 and include two 36-month device financing options — EIP Flex 36 (which can finance device, taxes, and fees and offers a limited-time $0 upfront option with 0% APR for well-qualified customers) and EIP Standard 36 (traditional 36-month financing with 0% APR). T‑Mobile also introduced Student Perks plans offering a $30/month line with AutoPay plus taxes and fees and a student 5G Home Internet bundle that includes a virtual prepaid card up to $200. Existing plan tiers (Essentials 2.0, Experience More 2.0, Experience Beyond 2.0) remain available, with Experience Beyond 2.0 advertised as saving customers up to $750 in the first year through combined benefits.
T-Mobile Adds 500k+ 5G Home Internet Customers in Q1 2026
T-Mobile reported strong Q1 2026 results, adding more than 500,000 net broadband customers driven by growth in its 5G Home Internet and fiber services. The carrier recorded 217,000 postpaid net account additions, service revenues of $18.8 billion and core adjusted EBITDA of $9.24 billion for the quarter; postpaid ARPA rose to $151.93. Management raised full-year guidance for postpaid net additions, core adjusted EBITDA and free cash flow. T-Mobile said its 5G Home Internet performance—backed by network enhancements, competitive pricing and straightforward setup—helped capture share from legacy cable providers while targeting roughly 15 million 5G broadband customers by 2030 and expanding fiber through joint ventures. Comcast and Charter’s Spectrum were reported to have lost internet customers during the same period.
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