Observed Signal · Jul 2, 2026 · Website Relaunch · Source: persoenlich.com News · Impact: 1/5 · Sentiment: Positive
Swiss Post launches redesigned careers site
Swiss Post (Schweizerische Post) launched a newly redesigned careers website conceived and executed by Basel-based agency Suan Branding. The platform went live on April 2 after a roughly one-year project covering strategy, UX/UI design, content and candidate experience. Key changes include a new 'Arbeitswelten' section outlining job fields, restructured digital job listings, a bespoke illustration concept built on the corporate design, and the employer message 'Mit dir' placed at the centre. Suan Branding handled strategic positioning, UX/UI, and all copywriting for the candidate experience. Credits list responsible contacts at both Swiss Post and Suan Branding.
A corporate careers-site relaunch by Swiss Post executed by an agency; relevant to branding and UX practice but has limited impact on the broader AdTech/MarTech industry.
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Key Takeaways & Evidence Grounding
- Swiss Post launched a newly redesigned careers platform that went live on 2026-04-02.
- Basel-based agency Suan Branding was responsible for the conception and implementation of the new site.
- The project lasted about one year and included strategy, user experience (UX), UI design and content creation.
- New features include an 'Arbeitswelten' area (overview of job fields), restructured digital job listings and an independent illustration concept.
- Suan Branding developed the strategic positioning, UX/UI, and all platform copy; the campaign's lead message is 'Mit dir'.
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Swiss Post Discusses Brand, Creativity and Cybersecurity
An interview with Herr Noverraz from Swiss Post outlines the organisation's approach to creative excellence, agency selection, brand positioning and reputation management. Swiss Post stresses that it is self‑financed and evaluates agencies like private-sector clients, follows a long-term narrative framed by the slogan "Die Post macht’s möglich," and recently refreshed its logo for the 175th anniversary with physical touchpoint updates scheduled to finish by the end of the year. The company says it continues to meet federal service obligations for delivery frequency and highlights social and ecological responsibility as genuine commitments. Swiss Post also established a dedicated subsidiary, Swiss Post Cybersecurity, which provides Switzerland-developed security solutions for protecting corporate data and digital assets.
Swiss Job Portals Relaunch Adds Employer Videos
Zurich-based Dpi Publishing Service AG relaunched its job portals medienjobs.ch and ictjobs.ch on 27 August 2026. The relaunch adds the ability for employers to embed company videos, include short employer profiles and employment-condition details, and uses revised search filters. Jobs are additionally distributed into a network of specialist Swiss media and the portals state they match listings against applicant profiles (over 3,500 on ictjobs.ch and over 8,000 on medienjobs.ch). The technical implementation was carried out by Zurich-based flake GmbH under Markus Böniger; UX/UI design was by Jewgeni Kravchenko.
Adecco Switzerland refreshes its brand identity
Adecco Group Switzerland is rolling out a global brand refresh — launched in March 2026 and developed by agency Brandpie — across its website, social media, marketing communications, branch visuals and vehicle fleet under the tagline “Real Work. Real People.” Company leaders say the relaunch highlights Adecco’s proximity to people and businesses and responds to technological change including AI, automation and new skill demands. The rollout is phased across customer touchpoints. Adecco Group Switzerland reports over 500 employees across more than 50 locations, supports around 26,000 workers annually, and the Adecco Group (listed on SIX under ADEN) places over 3.5 million jobseekers worldwide in 60 countries.
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