Observed Signal · Apr 8, 2026 · Company Profile · Source: State of Streaming · Impact: 1/5 · Sentiment: Neutral
State of Streaming Adds MLB.TV Profile
MLB.TV is Major League Baseball’s premium streaming service offering every out-of-market game, multi-view features, and access to classic games. The service is listed in the State of Streaming directory as a streaming app owned by Major League Baseball, headquartered in New York, NY and founded in 2002. The directory entry links to the MLB.TV website (https://www.mlb.com/tv) and categorizes the service under sports subscription and live TV. The State of Streaming page currently notes there is no additional editorial coverage for MLB.TV on the site.
Directory/company profile entry with basic factual information; limited or no new industry-impacting detail.
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Key Takeaways & Evidence Grounding
- MLB.TV is a streaming app operated by Major League Baseball.
- Parent company: Major League Baseball.
- Headquarters: New York, NY.
- Founded: 2002.
- Service provides every out-of-market game, multi-view, and classic games; website: https://www.mlb.com/tv.
- State of Streaming directory indicates 'No coverage yet for MLB.TV.'
Connected Companies & Entities
2 Entities mappedRelated Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
State of Streaming Adds NHL.TV Profile
This State of Streaming directory entry profiles NHL.TV, the official streaming app for out-of-market National Hockey League games and classic replays. The service is described as a sports subscription live-TV product powered by ESPN+. Listed metadata: parent organization National Hockey League, headquarters in New York, NY, and founded in 2016. The page links to the NHL.TV website and notes there is no editorial coverage yet on the State of Streaming directory entry.
MLB Takes Local Broadcasts In-House, Launches DTC Streaming
The collapse of regional sports network operator Main Street Sports Group forced Major League Baseball to take direct control of local broadcasts for nearly half of its teams. Nine clubs terminated their RSN contracts; seven have joined MLB’s in-house media arm, expanding its portfolio to 14 clubs (including the St. Louis Cardinals). MLB announced direct-to-consumer in-market streaming season packages priced at about $100 and is moving from guaranteed rights fees toward a revenue-sharing model — a shift that reportedly costs the Cardinals roughly $20 million in the short term. The crisis accelerates MLB’s multi-year plan to build a national streaming package by 2028 to eliminate local blackouts. Some teams (reported: the Angels and Braves) are exploring launching their own TV networks, and MLB is expanding distribution by placing MLB.TV on ESPN’s platforms.
MLB Pleased with New TV Deals as Postseason Nears
Major League Baseball's first season under new national media agreements proved successful, according to Commissioner Rob Manfred. NBC returned as a broadcast partner, delivering strong Sunday Night Baseball ratings (2.7 million average viewers, best since 2007), while Fox posted its best MLB season since 2021. Netflix streamed three marquee events, attracting younger audiences despite lower overall numbers for the Home Run Derby. ESPN's role shifted to distributing MLB.TV out-of-market games through its app, with plans to add in-market games in 2027. The league also experimented with local TV distribution, centralizing 14 clubs under its own umbrella and seeing an 8% audience increase. As the postseason begins, MLB is optimistic about the new distribution model's reach and future developments in streaming technology and game discoverability.
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