Observed Signal · Jul 15, 2026 · Hiring · Source: PocketGamer.biz · Impact: 1/5 · Sentiment: Neutral
Saber hires ex‑Epic exec Steve Allison as CBO
Saber Interactive has appointed Steve Allison, a former vice president at Epic Games, as its chief business officer. Allison led the formation and launch of the Epic Games Store and Epic's third‑party publishing business, growing the storefront to hundreds of millions of users and thousands of games. He brings more than 30 years of executive experience and says he has worked on over 140 game launches. At Saber he will oversee publishing, marketing and other revenue opportunities and will report directly to CEO Matthew Karch. Allison's prior senior roles include senior vice president of publishing at Telltale Games, chief marketing officer and senior vice president at Midway Games, and leadership positions at Atari.
Executive hire at a game studio with limited direct relevance to the AdTech/MarTech industry; not a platform policy, technical release, or major market-moving event.
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Key Takeaways & Evidence Grounding
- Saber Interactive appointed Steve Allison as chief business officer.
- Allison previously served as vice president at Epic Games and led the formation and launch of the Epic Games Store and Epic's third‑party publishing business.
- Saber says Allison helped grow the Epic Games Store to hundreds of millions of users and thousands of games.
- In his new role Allison will oversee publishing, marketing and other revenue opportunities and report to Saber CEO Matthew Karch.
- Allison has more than 30 years of executive experience and has worked on over 140 game launches; prior roles include senior vice president of publishing at Telltale Games, CMO/SVP at Midway Games, and leadership positions at Atari.
Connected Companies & Entities
2 Entities mapped“Allison most recently served as vice president at Epic Games, where he led the formation and launch of the Epic Games Store and the company'...”
“He is not only one of the most knowledgeable and experienced individuals in games, but he is also incredibly handsome – a trait we were sore...”
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