Observed Signal · Sep 25, 2026 · Market Signal · Source: PurpleLab · Impact: 2/5
PurpleLab Recognized as a 2026 AdExchanger Awards Finalist in Measurement and Analytics
PurpleLab has been named a finalist in the 2026 AdExchanger Awards in the Measurement and Analytics category, highlighting its recognition in the industry.
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AdExchanger Names 2026 Awards Finalists
AdExchanger announced the finalists for the 2026 AdExchanger Awards, recognizing organizations, technologies and leaders across programmatic media, commerce media, connected TV, identity, measurement, AI and ad tech. Finalists include companies such as NBCUniversal, DoorDash, Comcast Advertising, FreeWheel, Magnite and PubMatic. An independent panel of senior industry practitioners selected the finalists. Winners will be revealed live at the AdExchanger Awards Gala on September 28, 2026, held in conjunction with Programmatic I/O New York. Gordon Plutsky, VP/Brand Leader of AdExchanger, commented on the quality of the finalists.
Rise named AdExchanger Awards finalist for AI-powered search measures
Rise Interactive has been named a finalist in the 2026 AdExchanger Awards for its AI-powered search measures. The announcement was made on September 1, 2026.
2026 AdExchanger Awards Gala Honors Industry Best
The 2026 AdExchanger Awards Gala, held in New York City, celebrated excellence in advertising and ad tech, honoring organizations, technologies, and leaders across programmatic media, commerce media, CTV, identity, measurement, AI, and ad tech. Winners included People Inc., PubMatic, DoorDash, Magnite, and Index Exchange. The event took place in conjunction with Programmatic I/O New York and featured a live audience vote for the 'People's Programmatic Pick,' won by Mike Richter of Unplugged Collective. The gala recognized breakthrough technologies, data-driven campaigns, and visionary leadership, setting a standard for performance and innovation in the industry.
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