Observed Signal · Aug 24, 2026 · Event · Source: persoenlich.com News · Impact: 1/5 · Sentiment: Neutral
Perikom: People Want to Do Good Work
At the Perikom conference, Swiss communicators debated calls for stronger performance culture in companies during economically challenging times. On the sidelines, Thore Lingel (Change Consultant at Farner; Perikom board member) spoke with Sarah Schmid (consultant at Metaplan), who led a breakout session on performance culture from an organizational-sociology perspective. The conversation covered causes of low employee performance, the role of internal communication in enabling open, result‑neutral discourse, the importance of trust and psychological safety, and risks and benefits of KPIs and performance awards. The piece was published on persoenlich.com and provided by an association partner (Perikom).
Industry‑specific discussion about internal communication and performance culture at a national association event; limited direct impact on AdTech/MarTech infrastructure or market dynamics.
Track Migros Signals & Market Shifts in Real-Time
Polaris7 autonomous intelligence agents track regulatory filings, primary sources, executive changes, and deal flow 24/7. Create your Polaris7 workspace to monitor these entities.
Key Takeaways & Evidence Grounding
- The article reports on discussions at the Perikom conference about performance culture and employee engagement.
- Thore Lingel, Change Consultant at Farner and board member of Perikom, spoke with Sarah Schmid, a consultant at Metaplan.
- Topics covered included internal communication, trust and psychological safety, KPIs, and the possible unintended effects of performance awards.
- The content was provided by an association partner and published on persoenlich.com on 2026-08-24.
Connected Companies & Entities
“Societal engagement of Migros: the Migros Culture Percentage enables broad public participation in social life.”
“DOOH Day 2026: IAB Switzerland, IGEM and IG DOOH present current developments in Digital Out of Home.”
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Organizational Development: Levers for Greater Performance
This interview-style article discusses shifting the focus from 'agility' as an end in itself to organizational performance and resilience. Consultant and author Tillmann Seidel argues companies should align work around end-to-end value streams, set team-based goals and group incentives, and build psychological safety plus clear accountability to drive a performance culture. The piece highlights stagnant labour productivity in Germany (≈0.3% annual growth since 2020) and cites the Institut der deutschen Wirtschaft naming digitization, AI, innovation, bureaucracy reduction and investment as key productivity levers. It also examines the potential of an organizational "digital twin" to simulate restructuring but warns that fragmented HR data and privacy/work-council constraints are practical barriers. Retail examples show different value-stream needs (e.g., perishables vs. dry goods) and note that pilot programs can create internal competition unless carefully managed.
Neuroscientist Explains What Real High Performance Needs
In this interview with Gründerszene, neuroscientist and leadership coach Frederik Hümmeke discusses the brain science behind high performance. He critiques the 'Rank and Yank' culture, citing a Tagesspiegel investigation into the fintech startup Trade Republic, where 19% of employees are forced into a bottom performance category. Hümmeke explains that performance pressure can be processed either as stress, which impairs cognitive function, or as a focus on reward, which enhances motivation. He argues that chronic stress is harmful and that performance quotas are unjust. Instead, he advocates for individualized leadership, proper diagnostics, and a focus on contextual performance, team cohesion, and personal development. He also redefines psychological safety, criticizing it when it becomes a victim mentality, and emphasizes the need for clear, value-driven communication and a supportive work environment.
Wirz Celebrates 90 Years as Switzerland's Oldest Major Agency
In an interview, the co-CEOs of Swiss advertising agency Wirz, Petra Dreyfus and Livio Dainese, discuss the agency's 90th anniversary, its ongoing transformation, and the challenges of the current economic environment. Wirz positions itself as a 'Switzerland expert' with a portfolio of domestic brands such as Migros, Ovo, Graubünden Tourismus, CSS, Suva, and Schweiz Tourismus. The agency has undergone a deep restructuring to streamline processes and reduce interfaces for clients, making work more efficient. Dreyfus and Dainese also comment on the significant reduction in Migros's contract volume, which led to layoffs, and their perspective on the end of the Roger Federer campaign era. They emphasize that while transformation is ongoing, the core DNA of the agency remains intact.
Receive all future signals for Migros & competitors in your briefing
Never miss material M&A deals, leadership changes, account wins, or product rollouts. Polaris7 monitors 20,000+ primary sources 24/7, delivering verified telemetry directly into your executive briefing.
