Observed Signal · Apr 4, 2022 · M&A - Completed · Source: CMSWire · Impact: 2/5 · Sentiment: Neutral
OSF Digital Acquires Germany-Based CRM Agency Netnomics
OSF Digital, a Quebec City-based digital transformation services provider, has acquired Netnomics, a Germany-based Salesforce partner specializing in Salesforce Marketing Cloud and serving clients across the DACH region. The acquisition, announced on March 24, 2022, expands OSF Digital's European footprint and marketing automation capabilities. OSF Digital CEO Gerard Szatvanyi said the combined teams will enhance the company's Performance Marketing offering and bring more AI into marketing automation. Netnomics represents OSF Digital's seventh acquisition in ten months and eleventh overall, following earlier deals including successyou, Blueleaf, Soul Ecommerce, FitforCommerce, and Datarati. Financial terms were not disclosed.
Regional Martech acquisition consolidating Salesforce Marketing Cloud expertise in the DACH region; relevant to MarTech M&A activity but not industry-shifting.
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Key Takeaways & Evidence Grounding
- OSF Digital acquired Netnomics, a Germany-based Salesforce partner focused on Salesforce Marketing Cloud.
- The acquisition was announced on March 24, 2022.
- Netnomics serves clients across the DACH region.
- The deal is OSF Digital's seventh acquisition in 10 months and 11th overall.
- Financial terms of the acquisition were not disclosed.
Connected Companies & Entities
2 Entities mapped“OSF Digital has extended its global footprint through the acquisition of Netnomics, a Germany-based Salesforce partner with experience in Sa...”
“Netnomics, a Germany-based Salesforce partner with experience in Salesforce Marketing Cloud and clients across the DACH region....”
Ontology Mapping & Concepts
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