Observed Signal · Sep 24, 2026 · Partnership · Source: https://martechseries.com/feed/ · Impact: 2/5 · Sentiment: Positive
Optery and Carahsoft Partner for Government Data Removal
Optery, a leader in enterprise personal data removal, and Carahsoft Technology Corp. announced a strategic partnership. Under the agreement, Carahsoft will act as Master Government Aggregator for Optery, making Optery for Business available to the public sector through Carahsoft's reseller partners and contracts such as NASPO ValuePoint, TIPS, and OMNIA Partners. This partnership enables government organizations to procure and deploy Optery's platform to protect high-risk personnel such as elected officials, judges, and law enforcement from threats arising from data broker exposure. Optery's platform finds and removes exposed personal information from data broker sites, with automated removals across over 640 sites. The partnership addresses growing cyber and physical risks tied to the exposure of personnel information online, providing agencies with a proactive way to reduce exposure and measure results.
Relevant to privacy and data protection, but not core AdTech. Partnership expands market reach for a niche service.
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Key Takeaways & Evidence Grounding
- Optery and Carahsoft announced a strategic partnership to provide personal data removal services to the public sector.
- Carahsoft will serve as Master Government Aggregator for Optery, making Optery for Business available through its reseller partners and contracts like NASPO ValuePoint, TIPS, and OMNIA Partners.
- Optery's platform supports automated removals across more than 640 data broker sites.
- Optery is the only data removal service providing real-time reporting and Exposure and Removals Reports with before-and-after screenshots.
- The partnership aims to protect public sector personnel from threats such as doxxing, harassment, swatting, and identity fraud.
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Enveil and Carahsoft Expand Secure Public Sector Data Usage
Enveil, a Privacy Enhancing Technology company protecting data in use, announced a partnership with Carahsoft Technology Corp., a government IT solutions provider. Under the agreement, Carahsoft will serve as Enveil's Public Sector distributor, expanding the availability of Enveil's ZeroReveal software across U.S. government agencies through Carahsoft's reseller partners and contract vehicles including NASA SEWP V, ITES-SW2, TIPS, and OMNIA Partners. ZeroReveal enables secure data usage across organizational silos and security boundaries without moving data, using encryption for sensitive searches, watchlists, and AI/ML models. The partnership aims to remove procurement challenges and accelerate deployment of mission-enabling data capabilities in defense and intelligence organizations.
Upland and Carahsoft Partner for Public Sector
Upland Software and Carahsoft Technology Corp. announced a strategic partnership dated August 17, 2026. Under the agreement, Carahsoft will act as Upland’s Master Government Aggregator, making Upland’s knowledge management and contact center solutions available to government agencies via Carahsoft’s reseller network and multiple procurement vehicles (including SEWP V, TIPS, NASPO ValuePoint, OMNIA Partners, E&I, and The Quilt). Solutions called out for distribution include Upland RightAnswers, Panviva, BA Insight, and InGenius. Carahsoft and Upland executives highlighted the partnership’s goal to accelerate procurement, improve compliance and productivity, and modernize public-sector service delivery by combining Upland’s AI-powered knowledge capabilities with Carahsoft’s distribution reach.
Ideagen and Carahsoft partner to bring solutions to the US public sector
Ideagen announces a partnership with Carahsoft to bring its solutions to the US public sector, dated September 01, 2026.
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