Observed Signal · Oct 26, 2026 · Event Announcement · Source: OMR · Impact: 1/5 · Sentiment: Neutral

OMR Festival 2027: Schweighöfer, Ensthaler, Souque

Executive Signal Summary

The OMR Festival announced three new speakers for its 2027 event in Hamburg (May 3-5): actor Matthias Schweighöfer, investor Janna Ensthaler, and REWE Group CEO Lionel Souque. Schweighöfer will discuss storytelling and creativity in a content-saturated world. Ensthaler, known for her role on 'Die Höhle der Löwen' and investments in global players like Anthropic and SpaceX, will share her perspectives on startups and economic policy. Souque, who leads the retail giant with 380,000 employees and around €100 billion in revenue, will talk about technology innovation in modern supermarkets and combining tough negotiations with hospitality. The festival expects over 800 speakers and 1,000 exhibitors.

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High Confidence

The article is a promotional announcement for an industry event, listing speakers. It does not contain new technological, strategic, or commercial developments relevant to the AdTech/MarTech industry.

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Key Takeaways & Evidence Grounding

  • OMR Festival 2027 takes place May 3-5 in Hamburg.
  • Matthias Schweighöfer, Janna Ensthaler, and Lionel Souque are confirmed speakers.
  • Janna Ensthaler has investments in Anthropic, ElevenLabs, and SpaceX.
  • Lionel Souque is CEO of REWE Group with 380,000 employees and ~€100B revenue.
  • The festival expects over 800 speakers and 1,000 exhibitors.

Connected Companies & Entities

4 Entities mapped

“Lionel Souque is CEO of REWE Group, a retail giant with 380,000 employees and around €100 billion revenue.”

“Janna Ensthaler has investments in global players like Anthropic.”

“Janna Ensthaler has investments in global players like ElevenLabs.”

Ontology Mapping & Concepts

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: OMR•Published: Oct 26, 2026
Original Coverage Title: “Bei OMR27 auf den Bühnen: Schauspieler Matthias Schweighöfer, DHDL-Jurorin Janna Ensthaler und Rewe Group-CEO Lionel Souque”

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