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Observed Signal · Jul 14, 2017 · Interview · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Positive

No Core Hours and Team Interviews Drive Success

Executive Signal Summary

This OnlineMarketing.de interview with Markus Kellermann, managing partner of xpose360 GmbH, explores leadership and work culture in a German digital-marketing agency. xpose360, founded in 2009 and employing 35 staff, focuses on SEO, PPC, and affiliate marketing, and runs events such as Affiliate Conference and Affiliate Innovation Day. Kellermann discusses fostering employee growth through targeted talks, annual attendance at conferences (SMX Munich, PPC Masters Berlin, Affiliate Summit New York), internal training, and cross-disciplinary certifications. A key highlight is the abolition of core working hours to enable time sovereignty and flexible scheduling, complemented by constructive performance reviews, recognition, and a strong emphasis on team involvement in decision-making—including second-team interviews for new hires. The firm offers benefits like massages, fruit, a pension plan, and team events, underpinned by a culture of respect and appreciation.

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High Confidence

Provides insights into leadership, culture, and employee development in a digital marketing agency; not industry-shifting.

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Key Takeaways & Evidence Grounding

  • Markus Kellermann is the managing partner (Geschäftsführender Gesellschafter) of xpose360 GmbH.
  • xpose360 was founded in 2009 and has 35 employees, focusing on SEO, PPC, and affiliate marketing.
  • The agency organizes Affiliate Conference, Affiliate Innovation Day, and digital tomorrow events.
  • Core working hours were abolished to provide time sovereignty; hiring decisions involve team interviews.
  • Employees can attend up to 30 conferences/workshops per year (e.g., SMX Munich, PPC Masters Berlin, Affiliate Summit New York).

Connected Companies & Entities

1 Entity mapped
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Ontology Mapping & Concepts

#Second-team interview in hiring decisions#Internal certification path to PPC specialist#Time sovereignty / flexible working hours
Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: OnlineMarketing.de•Published: Jul 14, 2017
Original Coverage Title: “Ohne Kernarbeitszeiten und mit Team-Vorstellungsgesprächen zum Unternehmenserfolg - OnlineMarketing.de”

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