Observed Signal · May 16, 2026 · Market Signal · Source: Publift · Impact: 2/5

Publift Expands Leadership for Growth: Clara De Rosa Joins as Director of Client Services, David Bickell Leads New Department

Executive Signal Summary

Publift has strengthened its leadership team with two key appointments: Clara De Rosa joins as Director of Client Services, and David Bickell steps into a new department as Head of Technical Operations and Publisher Yield role whereby both are focused on helping publishers thrive in an increasingly complex ad tech landscape.

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Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: Publift•Published: May 16, 2026

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