Observed Signal · Aug 24, 2026 · Market Signal · Source: Livewrapped · Impact: 3.5/5
How Hemnet curated demand lifted fill rate by 15pp while maintaining eCPM: an interview with Samuel Ghebresellase
Executive Signal Summary
Find out how Hemnet, Sweden’s largest online property portal, uses curated demand to test partners faster, protect price quality, and keep ads aligned with the property journey.
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