Observed Signal · Sep 26, 2023 · Technical Release · Source: OnlineMarketing.de · Impact: 4/5 · Sentiment: Neutral
Meta Set to Roll Out AI Chatbot Personalities This Week
Meta plans to roll out AI chatbot personalities across its platforms this week, initially in the United States. Instagram and WhatsApp will host about 30 AI personalities, each with distinct traits; examples include the 'sassmaster general' and 'Bob the robot', described as bold, witty, and sarcastic. The rollout follows earlier testing, including internal access to an internal bot named Metamate and recent experiments on WhatsApp and Instagram. Meta CEO Mark Zuckerberg said these tools could be valuable for everyday users, creators, and businesses, signaling a broader push into generative AI across Meta's platforms. Separately, Meta is developing a GPT-4-level language model that could surpass its Llama 2, with Nvidia H100 GPUs, aiming to compete with OpenAI's GPT-4; a dedicated AI product group has been formed to drive this effort.
Technical release from a major platform (Meta) with rollout of AI chatbot personalities; potential broad impact on the advertising and social platforms.
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Key Takeaways & Evidence Grounding
- Meta plans to roll out AI chatbot personalities this week, initially in the United States.
- Instagram and WhatsApp will host about 30 AI personalities, including 'sassmaster general' and 'Bob the robot'.
- Internal Metamate bot was previously accessible to Meta employees; Meta has tested AI chat experiences on WhatsApp and Instagram.
- Meta is developing a GPT-4-level language model with Nvidia H100 GPUs, intended to surpass Llama 2 and compete with OpenAI's GPT-4.
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