Observed Signal · May 15, 2026 · Product Launch · Source: persoenlich.com News · Impact: 1/5 · Sentiment: Neutral
Medienart launches Swiss health magazine insert
The Medienart Group has launched a Swiss health magazine titled "Gesundheit Sprechstunde", published twice yearly as a print supplement inside the magazines Annabelle and Zeitlupe. The publisher says the supplement will reach more than 200,000 readers. The editorial leadership includes Markus Meier as editor-in-chief and medical director and Jean-Pierre Ritler as deputy editor. Gesundheit Sprechstunde GmbH, founded in January 2026, is owned by Meier, Daniel Würsch and the Medienart Group AG (represented by Valentin Kälin and Jürg Rykart). Medienart Group AG handles publishing, distribution and commercialisation. The print launch is complemented by a digital platform at gesundheit-sprechstunde.ch; the first issue was published on 15 May 2026.
Regional publisher launch creates new print inventory and a branded content channel but has limited impact on the broader AdTech/MarTech industry.
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Key Takeaways & Evidence Grounding
- Medienart Group launched the magazine "Gesundheit Sprechstunde" as a twice-yearly supplement in Annabelle and Zeitlupe.
- Publisher claims the supplement reaches over 200,000 readers.
- Markus Meier is editor-in-chief and medical director; Jean-Pierre Ritler is deputy editor and Blattmacher.
- Gesundheit Sprechstunde GmbH was founded in January 2026 and is owned by Markus Meier, Daniel Würsch and Medienart Group AG (Valentin Kälin and Jürg Rykart).
- Medienart Group AG is responsible for publishing, distribution and marketing; a supporting website is available at gesundheit-sprechstunde.ch.
Connected Companies & Entities
1 Entity mappedRelated Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Somedia Acquires Pharmacy Publishing Business
Healthcare Consulting Group has transferred its publishing business to the Somedia Group as of September 1, 2026. The new Healthcare Media AG will manage two publications: AstreaApotheke, the official customer magazine for Swiss pharmacies, appears ten times a year in German and French and is distributed free in about 600 pharmacies; AstreaBulletin, aimed at pharmacy teams, appears twelve times a year. All staff will be retained, with Martin Bürki leading overall management, Jürg Lendenmann handling editorial, and Thomas Schwabe responsible for sales. Healthcare Media AG will operate as an independent entity within Somedia Health AG, which already owns Rosenfluh Publikationen AG and Helvète Media Sàrl. Entrepreneur Niklaus Leemann joins as a partner and board member. Financial terms were not disclosed.
Sanitas releases 2026 Health Forecast publication
Sanitas and Zurich creative studio Dear Creative published the seventh edition of the Sanitas Health Forecast titled "Gewappnet für die Zukunft". The 2026 Health Forecast, published by Wörterseh Verlag and available in bookstores since June 2026, is a more-than-400-page publication combining current research, health journalism and results from a representative Swiss study of over 5,000 respondents. The project spans multiple formats — book, customer magazine, podcast, digital self-tests, videos, website and a communications campaign — with Dear Creative handling concept, editorial, design and implementation. Market research was provided by Intervista AG; media services credited to WebRepublic.
CH Media Merges Rundschau Nord and Süd Into One Newspaper
CH Media, a Swiss media company, has integrated the editorial teams of General-Anzeiger, Rundschau, and Limmatwelle following its acquisition of three Aargau free papers from Effingermedien AG. The first jointly produced issue was published on September 3, featuring the newly merged Rundschau Nord/Süd. The integration also involved adapting Limmatwelle to a newspaper format. Editor-in-chief Melanie Bär described the process as both exciting and demanding, with staff investing significant hours to transfer titles to the IT system, adjust layouts, and train employees. The new team includes Melanie Bär, Irene Hung-König, Marko Lehtinen, Sven Martens, Simon Meyer, Martina Pfiffner, and Manuela Page.
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