Observed Signal · Jun 16, 2023 · Deprecation · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Negative
LinkedIn Drops 3 Creator Features
LinkedIn will retire three creator features in the coming days: Carousel Posts, Profile Videos, and Link Stickers for images and videos. The Carousel feature, introduced in August 2022, is being deprecated, with only the PDF-based carousel format remaining for creators. Profile Videos, designed as a short visual authenticity boost, will be removed for creators. Link Stickers, which helped promote newsletters, articles, and podcasts, will also be discontinued by June 26, 2023. In a related move, LinkedIn is expanding messaging on company pages, enabling two-way conversations with Businesses. The updates were highlighted by social-media expert Matt Navarra in a LinkedIn post. PDF carousels can still be created and shared, but the broader carousel experience is being dropped. Creators are encouraged to adapt as the update rolls out.
Platform feature deprecation on a major social platform affecting creators
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Key Takeaways & Evidence Grounding
- LinkedIn to retire Carousel Posts, Profile Videos, and Link Stickers for media.
- Carousel Posts were introduced August 2022; PDF-based carousels remain available.
- Removal date set for June 26, 2023.
- Company pages can now write and receive messages (two-way conversations).
- PDF carousels can still be created and shared.
Connected Companies & Entities
1 Entity mappedOntology Mapping & Concepts
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