Observed Signal · May 10, 2026 · Audience Measurement · Source: DWDL · Impact: 2/5 · Sentiment: Neutral
Kai Pflaume Beats DSDS Finale and Schlag den Star
On May 10, 2026, Das Erste's quiz show "Wer weiß denn sowas? XXL" led Saturday primetime among three major broadcasters (Das Erste, RTL, ProSieben) with 3.61 million viewers and a 19.4% market share, while ZDF's "Havelland-Krimi" was the overall ratings leader with 4.67 million viewers (23.5%). Das Erste won the younger demos with 480,000 viewers aged 14–49 and 1.05 million aged 14–59 (15.5% and 15.9% shares). RTL's "DSDS" finale reached 1.64 million viewers overall (9.4% market share) and 10.6% in 14–59; Menowin Fröhlich won the contest. ProSieben's "Schlag den Star" drew 820,000 viewers overall, 350,000 younger viewers, and a 10.4% share in the 14–59 group. Data source: AGF SCOPE (AGF Videoforschung).
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Key Takeaways & Evidence Grounding
- Das Erste's "Wer weiß denn sowas? XXL" had 3.61 million viewers and a 19.4% market share on May 10, 2026.
- ZDF's "Havelland-Krimi" reached 4.67 million viewers and a 23.5% market share (overall ratings leader).
- Das Erste led younger demographics with 480,000 viewers aged 14–49 and 1.05 million aged 14–59, registering 15.5% and 15.9% shares respectively.
- "DSDS" finale had a total reach of 1.64 million (9.4% market share) and 10.6% in the 14–59 age group; Menowin Fröhlich won the show.
- "Schlag den Star" reached 820,000 viewers overall, attracted 350,000 younger viewers, and posted a 10.4% share in the 14–59 group.
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Final TV Ratings: 'Sing meinen Song' Tops 'DSDS' for Young Viewers
DWDL.de published final weighted TV-audience figures (AGF SCOPE 1.9) for the week of April 20–26, 2026. Vox’s music show 'Sing meinen Song' outperformed RTL’s 'Deutschland sucht den Superstar' (DSDS) among the 14–49 target group after final weighting and time-shift adjustments: on April 21 the Vox show added 130,000 viewers (total reach 1.07 million) while DSDS added 80,000 viewers (total reach 1.59 million). In market-share terms, 'Sing meinen Song' recorded a slight increase in 14–49 (+0.1 percentage points) while DSDS fell by 0.2 points to 9.0%. The largest post-weighting reach gain was ZDF’s 'heute-show' (April 24), which added 1.20 million viewers to reach 4.42 million. The article explains that final weighted ratings incorporate time-shifted viewing (three-day DVR window), additional household data from GfK, and since Jan 1, 2024 livestream usage counts, and are published eight days after broadcast.
'Die Verräter' Finale Gains, Pilawa and 'Nerds' Lag
RTL's fourth-season finale of the reality show 'Die Verräter' increased its audience, recording a season-best in the young target group and a stable overall reach. The finale averaged 290,000 viewers aged 14–49 with a 10.8% market share and 1.31 million viewers overall. New quiz 'Wer ist Deutschlands Superhirn?' with Jörg Pilawa opened with 900,000 viewers and an 8.4% share in 14–49. ProSieben's 'Beauty & The Nerd' debuted weakly at 7.5% (14–49) and about 330,000 total viewers. Other highlights: Kabel Eins' 'Achtung Abzocke' posted 8.6% (14–49), and VOX's 'Skyfall' had 7.2% (14–49). Data source cited is AGF Videoforschung (AGF SCOPE 1.15).
DSDS First Live Show Posts Weak Ratings
The live phase of Germany’s talent show Deutschland sucht den Superstar (DSDS) opened with its weakest performance of the year: 1.30 million viewers in total and significant declines in key demos. In the 14–49 age group the show reached only 220,000 viewers (7.9% share); the broader 14–59 group delivered 520,000 viewers (9.3%), down 200,000 from the prior week. DWDL notes DSDS faced competition from a Prime Video live Champions League broadcast, whose streaming audience is not included in the AGF linear ratings. By contrast, Vox’s Sing meinen Song led music-show ratings with 1.16 million viewers and stronger shares in both demos. Data source: AGF SCOPE (preliminary weighted TV data).
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