Observed Signal · May 29, 2026 · Audience / Ratings Report · Source: DWDL · Impact: 2/5 · Sentiment: Positive
GNTM Finale Hits Season-High Demo Despite Winner Leak
The Germany's Next Topmodel (GNTM) finale, recorded in Los Angeles and leaked earlier by Harper's Bazaar, still attracted strong TV audience shares for ProSieben on 28 May 2026. The show reached 1.33 million viewers overall (the lowest final reach in the show's history) but delivered a season-best performance in the key 14–49 demo with 630,000 viewers and a 20.6% market share — a record high for the year. Winners Aurélie and Ibo were confirmed as the leaked champions. Follow-up programming underperformed (Realityshow-Academy: 280,000 and 110,000 viewers; demo shares 5.1% and 3.3%). Other Thursday highlights: Galileo underperformed (5.8% share), a late-stage Canada–USA ice hockey game peaked at 8.0%, and ProSieben Maxx’s Switzerland–Sweden match reached up to 240,000 viewers (2.7% in the demo at close). Data source: AGF (AGF SCOPE/AGF Videoforschung).
Shows strong demo ratings in a key advertiser target (14–49) influence linear TV ad inventory value and short-term demand for ProSieben’s premium slots, but the item is a routine audience report with limited industry-wide impact.
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Key Takeaways & Evidence Grounding
- GNTM finale (recorded end of February in Los Angeles) was leaked by Harper's Bazaar but still aired on 28 May 2026.
- Finale reached 1.33 million viewers overall — the lowest final reach in GNTM history.
- In the 14–49 target group the finale had 630,000 viewers and a 20.6% market share (season-best and a year record).
- Winners named in the article: Aurélie and Ibo.
- Post-show 'Realityshow-Academy' drew 280,000 and later 110,000 viewers, with demo market shares of 5.1% and 3.3% respectively.
- Audience and market-share data source: AGF SCOPE / AGF Videoforschung (preliminary weighted data).
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Böhmermann Tops 30% Share; GNTM Posts Record Gain
Final weighted TV ratings for the week of April 13–19, 2026 (AGF SCOPE / AGF Videoforschung) show Jan Böhmermann’s ZDF Magazin Royale exceeded 30% market share in the 14–49 demo for the first time after time-shifted viewing was included. The heute-show recorded an even stronger result, achieving a 35.8% share among 14–49 and 4.78 million total viewers following a 1.11 million uplift from time‑shifted use. ProSieben’s Germany’s Next Topmodel (GNTM) recorded its largest-ever post‑air uplift in the 14–49 demo (+4.3 percentage points), adding ~280,000 viewers to reach 1.54 million. DWDL.de notes that the “final weighted” figures now incorporate three-day time-shifted usage and livestream data under the Marktstandard Bewegtbild, and these definitive numbers are published eight days after broadcast.
GNTM slightly rebounds; RTL's Comedy Special flops
DWDL reports TV audience figures for May 21, 2026: Germany's Next Topmodel (GNTM) saw a modest recovery ahead of its season finale, reaching a 13.0% market share in the 14–49 demographic with 1.12 million viewers (an increase of ~80,000 week‑on‑week). RTL's new show Feste der Comedy, presented by Olaf Schubert, underperformed with 6.4% among 14–49 and ~1.0 million total viewers. Vox's film Jumanji scored 7.0% in 14–49. Kabel Eins closed the fourth season of Morlock Motors with solid results (5.0% in both 14–49 and 14–59) and a total reach of 0.68 million, up ~100,000 from the previous week. Data source cited is AGF SCOPE / AGF Videoforschung; DWDL.de published the piece on 2026-05-22.
Europa League Outperforms GNTM in TV Ratings
RTL’s live broadcast of SC Freiburg’s Europa League semi-final at SC Braga delivered season-best ratings for the competition on Thursday night. The match drew 2.72 million viewers in the first half and averaged 3.24 million in the second half, achieving an 18.9% overall market share. In the 14–49 demographic after 22:00 the game averaged 780,000 viewers (23.4% market share). ProSieben’s Germany’s Next Topmodel (GNTM) followed as the biggest competitor in the young demo with a 13.5% market share and 1.07 million viewers. At 20:15 the new “Saarland-Krimi” on Das Erste led the overall audience with 3.79 million viewers (19.0% market share); ZDF’s “Lena Lorenz” reached 2.97 million (14.9%). Data source: AGF Videoforschung (AGF SCOPE).
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