Observed Signal · Oct 17, 2018 · Regulation · Source: OnlineMarketing.de · Impact: 4/5 · Sentiment: Negative
EU imposes Google Android licensing fees on device makers
The EU Commission previously fined Google €4.3 billion for Android antitrust practices, and Google has published updated compatibility agreements with device manufacturers. Under the new terms, manufacturers that want to ship Android apps must license the Google Mobile Application Package for devices sold in the European Economic Area, while Android itself remains free. Chrome and Google Search licenses are offered separately, and pre-installation is not exclusive. The revised rules apply to new tablets and smartphones shipped into the EEA starting October 29, 2018, though the exact license fees for Play Store and the app package are not disclosed. The Verge notes that Chrome and the Search app cannot be integrated without the Play Store license, raising questions about device diversity after years of Google-centric dominance. Google is contesting the EU ruling while implementing changes to align with the decision.
Regulatory action and major platform policy updates with EU implications
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Key Takeaways & Evidence Grounding
- EU Commission fined Google €4.3 billion for Android antitrust
- Google revised compatibility agreements with device manufacturers
- Android remains free; Google Mobile Application Package licensing required for devices in the EEA
- Chrome and Google Search licenses offered separately; pre-installation is not exclusive
- New licensing rules apply to devices shipped into the EEA starting Oct 29, 2018; fees undisclosed
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EU Court Upholds €4.1B Antitrust Fine for Google
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