Observed Signal · Sep 15, 2026 · Partnership · Source: Cord Cutters News · Impact: 3/5 · Sentiment: Positive
DAZN Secures Memphis Grizzlies Streaming Rights with Free Games
DAZN has entered a multi-year partnership with the NBA's Memphis Grizzlies, becoming the team's exclusive local broadcaster across a seven-state region. The deal covers the 2026-27 season, including all preseason games and 78 of 80 regular-season games, with 15 games available free to account holders. DAZN will produce games in 1080i and offer various subscription plans, including multiview features. The agreement allows fans to watch without cable, and selected games will be simulcast over-the-air. DAZN will also stream Grind City Media programming. This move strengthens DAZN's position in local sports streaming, expanding its NBA portfolio.
DAZN expands NBA local rights, indicating a shift in sports streaming landscape, relevant for CTV and OTT advertising.
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Key Takeaways & Evidence Grounding
- DAZN becomes exclusive local broadcaster for Memphis Grizzlies across seven states.
- Deal covers 2026-27 season, including 78 of 80 regular-season games.
- 15 games will be available free to anyone with a DAZN account.
- Subscription plans range from $19.99/month to $139.99/season.
- Games produced in 1080i, distributed across Tennessee, Mississippi, Kentucky, Alabama, Missouri, Illinois, and Arkansas.
Connected Companies & Entities
2 Entities mapped“The Memphis Grizzlies have officially announced a multi-year partnership with DAZN, making the service the team's exclusive home for local b...”
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
DIRECTV Partners with DAZN for NBA Local Coverage
DIRECTV and DAZN have signed a multiyear distribution agreement to bring local coverage of five NBA teams (Cleveland Cavaliers, Indiana Pacers, Memphis Grizzlies, Minnesota Timberwolves, and San Antonio Spurs) to DIRECTV customers. The telecasts will be available on streaming, satellite, and U-Verse in each team's respective market, including pregame, postgame, and in-game coverage. Customers with eligible packages (Choice or higher, U200 or higher) and DIRECTV for Business customers will gain access. Soon, DIRECTV credentials will also work on DAZN at no extra cost. This partnership expands DIRECTV's NBA coverage to 28 teams, strengthening its sports offerings and DAZN's distribution reach.
DAZN Eyes Local NBA Streaming Rights for Up to 10 Teams
DAZN is reported to be the frontrunner to acquire digital streaming rights tied to MSG Networks and YES Network and is nearing agreements with multiple NBA teams. If completed, DAZN would become the streaming home for all non-national games for New York-area franchises and is close to exclusive local rights for several other teams, potentially covering up to ten NBA clubs. Reported deal structures may be short-term or include opt-outs to preserve flexibility ahead of a possible league-run local streaming hub for 2027-28. The moves would significantly expand DAZN’s U.S. sports footprint and mark a major shift in local sports distribution as regional sports networks decline.
DAZN and Amazon Prime Video Expand Sports Streaming Rights
Streaming platforms are aggressively acquiring regional and national sports rights to fuel subscriber growth. DAZN secured exclusive direct-to-consumer rights for MSG and YES Networks, covering New York teams like the Yankees, Rangers, and Knicks starting in the 2026-27 season. It is also close to acquiring NBA rights for seven former FanDuel Sports Network teams, as well as DTC arrangements with the Orlando Magic and Charlotte Hornets. DAZN's acquisition of ViewLift strengthens its OTT distribution capabilities. Meanwhile, Amazon Prime Video locked in a 12-year Canadian NHL deal for Wednesday Night Hockey, working with Rogers Communications and Sportsnet to reduce blackouts. These moves reflect a strategy where platforms accept initial losses to capture high-value sports fans and convert them into long-term subscribers for their broader content ecosystems.
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