Observed Signal · Apr 17, 2019 · Regulation · Source: OnlineMarketing.de · Impact: 3/5 · Sentiment: Neutral

Court confirms: Google's 2012 privacy policy violates GDPR

Executive Signal Summary

The Berlin Kammergericht, upholding a prior ruling by Landgericht Berlin, found Google's 2012 privacy policy to be GDPR-noncompliant and deemed many clauses in Google's current terms unlawful. The court concluded that the described data processing could involve extensive collection and use of personal data, with potential sharing to third parties, without adequate informed consent. It noted that some of these clauses remain present in similar form in current policies. The decision emphasized that processing personal data requires informed and voluntary consent, and that merely confirming that a user has read the policy is insufficient. In total, 13 clauses in the privacy policy and 12 in the terms of use were deemed unlawful. However, the ruling is not yet final, as Google has filed a Nichtzulassungsbeschwerde to the Bundesgerichtshof.

Polaris7 AgentPolaris7 Strategic Assessment
High Confidence

GDPR enforcement affecting a major platform's privacy policy; significant for privacy/compliance in AdTech

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Key Takeaways & Evidence Grounding

  • The Kammergericht Berlin upheld the Landgericht Berlin's ruling in favor of vzbv.
  • The court ruled 25 clauses were unlawful: 13 in Google's privacy policy and 12 in the Terms of Use.
  • It found Google's data processing under the 2012 privacy policy violated the GDPR.
  • The court stated that informed, voluntary consent is required for processing personal data; mere acknowledgment of reading the policy is insufficient.
  • The judgment is not yet final; Google has filed a non-admission appeal (Nichtzulassungsbeschwerde) to the Bundesgerichtshof.
Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: OnlineMarketing.de•Published: Apr 17, 2019
Original Coverage Title: “Vor Gericht bestätigt: Googles Datenschutzerklärung von 2012 verstößt gegen DSGVO - | OnlineMarketing.de”

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