Observed Signal · Aug 17, 2026 · Product Launch · Source: https://martechseries.com/feed/ · Impact: 2/5 · Sentiment: Positive
CI&T Launches Business Builders and Agentic Offering
CI&T announced the creation of CI&T Business Builders, a new unit focused on helping established companies reinvent themselves for competition in an AI-defined world. The unit debuts with a new offering called Agentic Enterprise Reinvention designed to evolve core business processes, decision-making and value creation through AI, and will combine business strategy, technology, AI and organizational transformation. The initiative is led by Paula Englert (Global Chief Business Strategy Officer, CI&T; CEO of Box1824) and Fernando Ostanelli (Chief AI Reinvention Officer, CI&T). CI&T says Business Builders has engagements already underway in Brazil and the United States serving clients in financial services, healthcare, consumer goods and retail tech.
A mid-sized MarTech/AI vendor launching a new unit and an 'agentic' enterprise reinvention offering expands enterprise AI deployment services, but is not a major platform or industry-wide policy change.
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Key Takeaways & Evidence Grounding
- CI&T announced the creation of CI&T Business Builders, a new unit dedicated to helping established companies address competitiveness in an AI-driven world.
- The unit debuts with an offering called Agentic Enterprise Reinvention to evolve core business processes and organizational decision-making using AI.
- CI&T named Paula Englert (Global Chief Business Strategy Officer at CI&T and CEO of Box1824) and Fernando Ostanelli (Chief AI Reinvention Officer at CI&T) to lead the unit.
- CI&T Business Builders has engagements underway in Brazil and the United States, serving clients in financial services, healthcare, consumer goods and retail tech.
- Cesar Gon, founder and CEO of CI&T, is quoted describing the initiative as expanding CI&T's approach to AI deployment.
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Ontology Mapping & Concepts
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